Your Business Plan Will Become Your Partner Are you planning to start a new business? Or are you considering expanding your current business and require a bank loan or investment from outsiders?
If you are going to look for an investment of capital it is quite likely that you will be required to have a business plan. If you are starting a business, despite the work involved, a business plan can prepare you for the obstacles ahead and help ensure your success.
A business plan is something that many small businesses fail to create, however, many business owners are adamant that having a written business plan is one of the keys to their present success. Creating a business plan forces you to contemplate possible obstacles to your business and prepares you to find solutions that will help you to overcome them.
To find investors or get a bank loan, they will want to see that you have the experience or resources to run the business. They will want to see your projected income as well as your suggested repayment plan already laid out. Taking the time to do this is not only important for them, but it gives you a measuring tool to verify if your business is growing properly. You can gage your success on how close to the plan your business has actually performed. Perhaps you'll do worse, or perhaps you'll do better, either way it helps you determine how well your business is getting on.
If you have never seen a business plan before you may be concerned that is is too difficult a proposition for you to manage on your own.
While there are services available where you can hire someone to write a business plan for you, depending on your needs it may be wise to familiarize yourself with a business plan's layout. This will not only help you to provide the necessary information, but may encourage you to try your own hand at it.
There's a free tool at www.bdc.ca which will assist you in creating a business plan. Some of the topics you will be required to explain are your Market, Customer, Competition, Marketing Plan, Research & Development along with financial forecasts. You may consider hiring someone to help you with your financial sheets after completing the written part of the Business Plan.
Your Business Plan will become your guide and silent business partner - indicating where you need to improve and helping you stay one step ahead of your competition. Make it a priority to have this crucial road map for your business.
luni, 8 aprilie 2013
You Quit Your Job and Started Up Your Own Business. Now, How Do You Make it Work?
You Quit Your Job and Started Up Your Own Business. Now, How Do You Make it Work? Ok, so you
You Can Make Money With A Home Based Business
You Can Make Money With A Home Based Business Would you like to make money by starting your own home-based business? People choose to work from home for several reasons including the desire to stay home with their children, the need for extra income, or simply being dissatisfied with their current job. A home-based business will provide you with an exciting way to make money and be your own boss. Numerous opportunities are available to internet marketers.
When starting your home-based business you should develop a business plan and research your options thoroughly. Making wise decisions and following your business plan each step of the way can help you in creating a steady stream of income. Operating a home-based business will require hard work and effort. You will not become wealthy over night. It will take determination to succeed as an internet marketer. The amount of money you make will be directly related to the amount of work you are willing to do.
When making your business plan, include both short and long term goals. Determine how you will achieve those goals and put your plan into action. Affiliate programs are excellent home-based business programs and there are numerous other internet marketing offers that will create steady income if you are willing to make the effort. Some of these opportunities may require an initial investment from you and others are advertised as free. Research all internet marketing opportunities carefully to make sure you understand the terms and conditions.
As an internet marketer, you will have to distinguish yourself from the competition if you want to succeed. You should know your target audience and know your competition even better. Do not let self-doubt stop you from accomplishing your goals. Every successful internet marketer gives their business the very best effort possible. Hard work and determination will make your home-based business a success and provide you with a steady stream of income.
Starting a home-based business is one of the most exciting and challenging endeavors you will ever undertake. A sound business plan and the will to succeed will set you apart from the competition. Choose the products or services you provide carefully. Make certain your services will be needed over the long term and make customer service your top priority. A loyal customer base is the key to the success or failure of your home-based business. A home-based business is an excellent way to gain independence and financial freedom. A sound business plan and a strong work ethic are all it takes to succeed.
When starting your home-based business you should develop a business plan and research your options thoroughly. Making wise decisions and following your business plan each step of the way can help you in creating a steady stream of income. Operating a home-based business will require hard work and effort. You will not become wealthy over night. It will take determination to succeed as an internet marketer. The amount of money you make will be directly related to the amount of work you are willing to do.
When making your business plan, include both short and long term goals. Determine how you will achieve those goals and put your plan into action. Affiliate programs are excellent home-based business programs and there are numerous other internet marketing offers that will create steady income if you are willing to make the effort. Some of these opportunities may require an initial investment from you and others are advertised as free. Research all internet marketing opportunities carefully to make sure you understand the terms and conditions.
As an internet marketer, you will have to distinguish yourself from the competition if you want to succeed. You should know your target audience and know your competition even better. Do not let self-doubt stop you from accomplishing your goals. Every successful internet marketer gives their business the very best effort possible. Hard work and determination will make your home-based business a success and provide you with a steady stream of income.
Starting a home-based business is one of the most exciting and challenging endeavors you will ever undertake. A sound business plan and the will to succeed will set you apart from the competition. Choose the products or services you provide carefully. Make certain your services will be needed over the long term and make customer service your top priority. A loyal customer base is the key to the success or failure of your home-based business. A home-based business is an excellent way to gain independence and financial freedom. A sound business plan and a strong work ethic are all it takes to succeed.
Writing A Business Plan What Makes A Good One
Writing A Business Plan What Makes A Good One Writing a business plan can be a lot of hard work or it can be great fun. An effective plan can help your company to greatness. A poor one can lead you out of business. No plan is like asking to fail before you even start.
Not every business needs a 200 page bound business plan. However every business needs to have some idea of where they want to go and how they are going to get there. This article covers some key insights into writing a business plan that get your business to where you want to be.
The first stage of any plan is ANALYSIS. You need to take a very objective look at a number of factors that may impact your business. There are many factors to consider but the two major ones are competition and your operating environment.
Let's look first at competition. Every business has competition, even if you think your product or service is unique. How is this? Well it's quite simple really, people have choices to make. The most fundamental choice they make in most cases is whether to buy what you offer or but something else. For example I could buy a game console or I could buy groceries instead. Customers only have so much money available so you first task is to ask yourself what is my competition like and can I beat them? The more you understand your competition the more you can develop your business strategy of being different and outperforming them.
Now let's look at operating environment. This is understanding what factors around your area of operation are likely to affect your business performance. For some companies this includes looking around the World in other cases it's just your local neighbourhood. You need to ask questions such as:
How is the economy going?
What is consumer confidence like?
Where is technology heading in my industry?
After answering all the questions you need to decide how these might negatively or positively influence your performance.
Now you know more about your competition and operating environment it's time to set some OBJECTIVES. This is what you want to achieve in the period your business plan covers. It is said that good objectives are SMART. That is specific, measurable, achievable, realistic and targeted. Here's an example of a SMART objective for a hypothetical business.
"By the end of this year we will have increased sales of product X by 7.5% over the previous year."
You can see how clear this objective is. It is much easier to achieve high performance with clear objectives.
Now you need to outline your STRATEGY. How are you going to reach you objective(s)? This is where your marketing plan often comes in as it helps describe the programs you will run to achieve your desired objective(s). To continue the example above our strategy may be to gain distribution for our product in one new major retail chain.
To make your strategy work you must then allocate appropriate RESOURCES. Certain things will need to be provided to reach your goal. This could be dollars, people, equipment, etc. Your plan must have included the resources you are allocating and why you believe this is adequate to get the result.
Every business plans also has some PROJECTIONS. This is your basic financials that you plan will deliver. Are you expecting a profit or loss? How much?
Lastly you need to allow for CONTINGENCIES. Things change all the time and your plan needs to consider these possibilities in advance. A good way to do this is to ask What if?
What if a new competitor enters our market?
What if a distributor delists our product?
What if interest rates rise?
Your analysis should give you some idea of likely contingencies. It saves a lot of stress if you have some documented ideas for dealing with them before they become a big problem.
Writing a business plan is never perfect, the plan is on paper and you're operating in the real world. However a good plan can really guide you in the right direction. Take time to put real thought into preparing your plan an above all make sure you USE YOUR PLAN!
Not every business needs a 200 page bound business plan. However every business needs to have some idea of where they want to go and how they are going to get there. This article covers some key insights into writing a business plan that get your business to where you want to be.
The first stage of any plan is ANALYSIS. You need to take a very objective look at a number of factors that may impact your business. There are many factors to consider but the two major ones are competition and your operating environment.
Let's look first at competition. Every business has competition, even if you think your product or service is unique. How is this? Well it's quite simple really, people have choices to make. The most fundamental choice they make in most cases is whether to buy what you offer or but something else. For example I could buy a game console or I could buy groceries instead. Customers only have so much money available so you first task is to ask yourself what is my competition like and can I beat them? The more you understand your competition the more you can develop your business strategy of being different and outperforming them.
Now let's look at operating environment. This is understanding what factors around your area of operation are likely to affect your business performance. For some companies this includes looking around the World in other cases it's just your local neighbourhood. You need to ask questions such as:
How is the economy going?
What is consumer confidence like?
Where is technology heading in my industry?
After answering all the questions you need to decide how these might negatively or positively influence your performance.
Now you know more about your competition and operating environment it's time to set some OBJECTIVES. This is what you want to achieve in the period your business plan covers. It is said that good objectives are SMART. That is specific, measurable, achievable, realistic and targeted. Here's an example of a SMART objective for a hypothetical business.
"By the end of this year we will have increased sales of product X by 7.5% over the previous year."
You can see how clear this objective is. It is much easier to achieve high performance with clear objectives.
Now you need to outline your STRATEGY. How are you going to reach you objective(s)? This is where your marketing plan often comes in as it helps describe the programs you will run to achieve your desired objective(s). To continue the example above our strategy may be to gain distribution for our product in one new major retail chain.
To make your strategy work you must then allocate appropriate RESOURCES. Certain things will need to be provided to reach your goal. This could be dollars, people, equipment, etc. Your plan must have included the resources you are allocating and why you believe this is adequate to get the result.
Every business plans also has some PROJECTIONS. This is your basic financials that you plan will deliver. Are you expecting a profit or loss? How much?
Lastly you need to allow for CONTINGENCIES. Things change all the time and your plan needs to consider these possibilities in advance. A good way to do this is to ask What if?
What if a new competitor enters our market?
What if a distributor delists our product?
What if interest rates rise?
Your analysis should give you some idea of likely contingencies. It saves a lot of stress if you have some documented ideas for dealing with them before they become a big problem.
Writing a business plan is never perfect, the plan is on paper and you're operating in the real world. However a good plan can really guide you in the right direction. Take time to put real thought into preparing your plan an above all make sure you USE YOUR PLAN!
Work Your Home Based Business Idea in Three Easy Steps
Work Your Home Based Business Idea in Three Easy Steps Create a Business Plan first
The primary necessity is to get a perfectly designed plan of action for a genuine business. A business plan on its own is useless. It is a mere reflection, but it will not suffice you also need an action plan. A business scheme is the first step in working out your idea into actions that you can follow. Well-illustrated business plans can be found online or at your library.
Begin now
- Do not be afraid of failure. Remember failure is the first stepping stone to success, if this home based business idea does not work out for you now do not let this deter you. Always remind yourself of the spider when you feel like losing hope.
- Do not let that wonderful home-based business idea gather dust. Start today.
- Waiting for the right time to start your business might make success elude you forever. If there is any specific right time, it is right now. Do not waste your precious time.
-
Put a figure on it
This is the greatest stumbling block for most home-based business owners. That is, they fail to evaluate their work. If you do not give proper attention to this, you may have to wrap up your business. You need to know that real figures and numbers are needed for you to stay in business. If this is not your agenda of work, you are probably going all wrong.
Large businesses usually set up balanced scorecards. The idea is to have a referring point to compare how successful your work is. For example, to get five customers in one month you could settle on free seminars but if you see that your plan is not getting you five clients, you need to reassess your plan. Change of plan prevents waste of energy and resources.
Entire contents copyright 2005 Morpheus Institute.
The primary necessity is to get a perfectly designed plan of action for a genuine business. A business plan on its own is useless. It is a mere reflection, but it will not suffice you also need an action plan. A business scheme is the first step in working out your idea into actions that you can follow. Well-illustrated business plans can be found online or at your library.
Begin now
- Do not be afraid of failure. Remember failure is the first stepping stone to success, if this home based business idea does not work out for you now do not let this deter you. Always remind yourself of the spider when you feel like losing hope.
- Do not let that wonderful home-based business idea gather dust. Start today.
- Waiting for the right time to start your business might make success elude you forever. If there is any specific right time, it is right now. Do not waste your precious time.
-
Put a figure on it
This is the greatest stumbling block for most home-based business owners. That is, they fail to evaluate their work. If you do not give proper attention to this, you may have to wrap up your business. You need to know that real figures and numbers are needed for you to stay in business. If this is not your agenda of work, you are probably going all wrong.
Large businesses usually set up balanced scorecards. The idea is to have a referring point to compare how successful your work is. For example, to get five customers in one month you could settle on free seminars but if you see that your plan is not getting you five clients, you need to reassess your plan. Change of plan prevents waste of energy and resources.
Entire contents copyright 2005 Morpheus Institute.
Why You Need a Business Planning System NOT a Business Plan
Why You Need a Business Planning System NOT a Business Plan Copyright 2005 David Coffman
When someone mentions business planning we have been conditioned to think about writing a business plan. There are hundreds of books and articles, tons of software, an army of consultants, and a multitude government programs to help you write a business plan. There are virtually no resources to help you set up what today's business environment really demands - a continuous, ongoing planning system.
A commonly accepted theory is that for a business to survive and prosper it must be flexible and nimble. It must be able to turn on a dime as conditions warrant. Having a written five-year plan is not part of this picture. In fact, trying to follow a long-term plan during rampant change is not logical. It is applying linear thinking to a non-linear situation. It just doesn't work.
Having a formal, written business plan is so accepted as being crucial to success that there haven't been many studies or surveys to test this premise. If business plans were such a wonderful thing, there would be a significant and conclusive difference between businesses that have them and those that don't. Interviews of 100 founders of companies on 1989s "INC 500" list of fastest growing private companies in the U.S. found only 28 percent had "full-blown" business plans. The 1993 AT&T Small Business Study found that 59 percent of small businesses that grew over the previous two years used a formal business plan. A 1994 survey of the country's fastest growing companies found 23 percent lacked a business plan. "The Relationship between Written Business Plans and the Failure of Small Businesses in the U.S.," by Dr. Stephen Perry, surveyed 152 failed and 152 non-failed small businesses in 1997. He found that 64 percent of the non-failed firms had no written business plan. He also found that non-failed firms had more extensive written plans than failed firms, 23 percent compared to 9 percent, respectively.
As you can see the results of studies and surveys are all across the board and don't prove anything. Clearly, a significant percentage of successful businesses don't have written business plans. None of these studies reveal the nature of the process that created the plan. Was it the result of an annual process with occasional updates or an ongoing, continual process? As Professor Albert Shapero said, "Companies that plan do better than companies that don't, but they never follow their plan."
The focus needs to be on the PROCESS not on the plan. If a continual, ongoing planning process is in place, a written business plan is just not important. Writing a business plan without a planning system in place is a massive effort that is done very infrequently. Many businesses write three to five year plans and update them annually. The plans are reviewed periodically during each year to analyze the plan vs. actual variances. Little, if any, thought is given to strategy between the annual updates. Strategy should be the focus everyday. Setting up a planning system allows and sometimes forces you to focus on strategy.
A planning system consists of two functions. One is a goal setting and attaining process, and the other is a trend watching or environment scanning process. Setting up a planning system takes several steps. The first and foremost task is to set aside or make time for planning on a regular, ongoing basis. It must become part of your routine, not an occasional event that can be easily postponed. In the evaluation phase, the owner or management team and the company are analyzed. From the analysis, key or critical areas of the business are identified. These areas are filtered down to focus on the most important ones. Performance measures are determined and systems to gather and process the necessary data are set up, if needed. A base of current performance is used to set goals.
Now the regular, ongoing stuff begins. Strategies are formulated, tested, implemented, monitored, and reworked until the goals are achieved. Each planning session is split between working on strategies and trend watching. As goals are achieved, the goal setting and strategy formulation process begins again.
Let's put the focus back where it belongs on continuous, ongoing planning instead of writing business plans. As Karl Albrecht said in his book Corporate Radar, "The majority is not always right, the conventional wisdom is not always wise, and the accepted doctrine could well be flawed. The more fashionable an idea, the more it is likely to be exempt from critical evaluation. Breakthrough thinking sometimes calls for contradicting the most widely held assumptions and beliefs."
When someone mentions business planning we have been conditioned to think about writing a business plan. There are hundreds of books and articles, tons of software, an army of consultants, and a multitude government programs to help you write a business plan. There are virtually no resources to help you set up what today's business environment really demands - a continuous, ongoing planning system.
A commonly accepted theory is that for a business to survive and prosper it must be flexible and nimble. It must be able to turn on a dime as conditions warrant. Having a written five-year plan is not part of this picture. In fact, trying to follow a long-term plan during rampant change is not logical. It is applying linear thinking to a non-linear situation. It just doesn't work.
Having a formal, written business plan is so accepted as being crucial to success that there haven't been many studies or surveys to test this premise. If business plans were such a wonderful thing, there would be a significant and conclusive difference between businesses that have them and those that don't. Interviews of 100 founders of companies on 1989s "INC 500" list of fastest growing private companies in the U.S. found only 28 percent had "full-blown" business plans. The 1993 AT&T Small Business Study found that 59 percent of small businesses that grew over the previous two years used a formal business plan. A 1994 survey of the country's fastest growing companies found 23 percent lacked a business plan. "The Relationship between Written Business Plans and the Failure of Small Businesses in the U.S.," by Dr. Stephen Perry, surveyed 152 failed and 152 non-failed small businesses in 1997. He found that 64 percent of the non-failed firms had no written business plan. He also found that non-failed firms had more extensive written plans than failed firms, 23 percent compared to 9 percent, respectively.
As you can see the results of studies and surveys are all across the board and don't prove anything. Clearly, a significant percentage of successful businesses don't have written business plans. None of these studies reveal the nature of the process that created the plan. Was it the result of an annual process with occasional updates or an ongoing, continual process? As Professor Albert Shapero said, "Companies that plan do better than companies that don't, but they never follow their plan."
The focus needs to be on the PROCESS not on the plan. If a continual, ongoing planning process is in place, a written business plan is just not important. Writing a business plan without a planning system in place is a massive effort that is done very infrequently. Many businesses write three to five year plans and update them annually. The plans are reviewed periodically during each year to analyze the plan vs. actual variances. Little, if any, thought is given to strategy between the annual updates. Strategy should be the focus everyday. Setting up a planning system allows and sometimes forces you to focus on strategy.
A planning system consists of two functions. One is a goal setting and attaining process, and the other is a trend watching or environment scanning process. Setting up a planning system takes several steps. The first and foremost task is to set aside or make time for planning on a regular, ongoing basis. It must become part of your routine, not an occasional event that can be easily postponed. In the evaluation phase, the owner or management team and the company are analyzed. From the analysis, key or critical areas of the business are identified. These areas are filtered down to focus on the most important ones. Performance measures are determined and systems to gather and process the necessary data are set up, if needed. A base of current performance is used to set goals.
Now the regular, ongoing stuff begins. Strategies are formulated, tested, implemented, monitored, and reworked until the goals are achieved. Each planning session is split between working on strategies and trend watching. As goals are achieved, the goal setting and strategy formulation process begins again.
Let's put the focus back where it belongs on continuous, ongoing planning instead of writing business plans. As Karl Albrecht said in his book Corporate Radar, "The majority is not always right, the conventional wisdom is not always wise, and the accepted doctrine could well be flawed. The more fashionable an idea, the more it is likely to be exempt from critical evaluation. Breakthrough thinking sometimes calls for contradicting the most widely held assumptions and beliefs."
"Why You, Why Now" - A Critical Component of a Winning Business Plan
"Why You, Why Now" - A Critical Component of a Winning Business Plan Business plans continue to be an essential element of the capital-raising process. They must convince investors to take notice - investors that are shrewder today due to the ups-and-downs they have experienced over the past few years.
Adding to the financing challenge is the plethora of high-quality companies, both public and private, in which investors can choose to invest. In this environment, more and more investors are asking companies seeking capital the question "Why You, Why Now"?
The question seems simple at first, but has many complexities. The management team must clearly delineate what it is about the business opportunity that makes it such a good investment now. Should this investment have been made a year ago to cement a market leadership position? Or, is the venture before its time - will slow market adoption cause slow sales over the next few years, and as such, should the investment wait. Questions like these, based on investment failures from the past few years, continue to surface and must be addressed by the management team in their business plans.
Likewise the team must address what it is that makes them uniquely qualified to succeed. Does the team have proprietary (and protectable) technology, management talent and experience that competitors do not, long-term strategic partners? According to Growthink president, Dave Lavinsky, "Management teams must prove to investors why they are unique and why they will succeed. They can't just state how wonderful they are - they need to prove it through detailing past successes and unique qualifications."
A business plan that fails to address the "Why You, Why Now" question, is most likely a business plan that will remain in the stack of "not now" business plans. Business plans must present a compelling argument as to why the investor should invest and in our fast-paced world with unbelievable opportunities and opportunity costs, why investors should invest now.
Adding to the financing challenge is the plethora of high-quality companies, both public and private, in which investors can choose to invest. In this environment, more and more investors are asking companies seeking capital the question "Why You, Why Now"?
The question seems simple at first, but has many complexities. The management team must clearly delineate what it is about the business opportunity that makes it such a good investment now. Should this investment have been made a year ago to cement a market leadership position? Or, is the venture before its time - will slow market adoption cause slow sales over the next few years, and as such, should the investment wait. Questions like these, based on investment failures from the past few years, continue to surface and must be addressed by the management team in their business plans.
Likewise the team must address what it is that makes them uniquely qualified to succeed. Does the team have proprietary (and protectable) technology, management talent and experience that competitors do not, long-term strategic partners? According to Growthink president, Dave Lavinsky, "Management teams must prove to investors why they are unique and why they will succeed. They can't just state how wonderful they are - they need to prove it through detailing past successes and unique qualifications."
A business plan that fails to address the "Why You, Why Now" question, is most likely a business plan that will remain in the stack of "not now" business plans. Business plans must present a compelling argument as to why the investor should invest and in our fast-paced world with unbelievable opportunities and opportunity costs, why investors should invest now.
Why Start Your Own Work At Home Business Opportunity? Here's Why!
Why Start Your Own Work At Home Business Opportunity? Here's Why! Would you like your own work at home business opporutnity?
People choose to work from home for several reasons including
the desire to stay home with their children, the need for extra
income, or simply being dissatisfied with their current job. A
home-based business will provide you with an exciting way to
earn money and be your own boss. Numerous opportunities are
available to internet marketers.
When getting started working at home with your own home business
you should develop a business plan and research your options
thoroughly. Making wise decisions and following your business
plan each step of the way can help you in creating a steady
stream of income. Operating a home-based business will require
hard work and effort. You will not become wealthy over night. It
will take determination to succeed as an internet marketer. The
amount of money you make will be directly related to the amount
of work you are willing to do.
When making your business plan, include both short and long term
goals. Determine how you will achieve those goals and put your
plan into action. Affiliate programs are excellent home-based
business programs and there are numerous other internet
marketing offers that will create steady income if you are
willing to make the effort. Some of these opportunities may
require an initial investment from you and others are advertised
as free. Research all internet marketing opportunities carefully
to make sure you understand the terms and conditions.
Working At Home When working at home online, you will have to
distinguish yourself from the competition if you want to
succeed. You should know your target audience and know your
competition even better. Do not let self-doubt stop you from
accomplishing your goals. Every successful internet marketer
gives their business the very best effort possible. Hard work
and determination will make your work at home business a success
and provide you with a steady stream of income.
Working at home is one of the most exciting and challenging
endeavors you will ever undertake. A sound business plan and the
will to succeed will set you apart from the competition. Choose
the products or services you provide carefully. Make certain
your services will be needed over the long term and make
customer service your top priority. A loyal customer base is the
key to the success or failure of your home-based business.
Working at home with your own business is an excellent way to
gain independence and financial freedom. A sound business plan
and a strong work ethic are all it takes to succeed. The perfect
work at home business is the Plugin Profit Site.
People choose to work from home for several reasons including
the desire to stay home with their children, the need for extra
income, or simply being dissatisfied with their current job. A
home-based business will provide you with an exciting way to
earn money and be your own boss. Numerous opportunities are
available to internet marketers.
When getting started working at home with your own home business
you should develop a business plan and research your options
thoroughly. Making wise decisions and following your business
plan each step of the way can help you in creating a steady
stream of income. Operating a home-based business will require
hard work and effort. You will not become wealthy over night. It
will take determination to succeed as an internet marketer. The
amount of money you make will be directly related to the amount
of work you are willing to do.
When making your business plan, include both short and long term
goals. Determine how you will achieve those goals and put your
plan into action. Affiliate programs are excellent home-based
business programs and there are numerous other internet
marketing offers that will create steady income if you are
willing to make the effort. Some of these opportunities may
require an initial investment from you and others are advertised
as free. Research all internet marketing opportunities carefully
to make sure you understand the terms and conditions.
Working At Home When working at home online, you will have to
distinguish yourself from the competition if you want to
succeed. You should know your target audience and know your
competition even better. Do not let self-doubt stop you from
accomplishing your goals. Every successful internet marketer
gives their business the very best effort possible. Hard work
and determination will make your work at home business a success
and provide you with a steady stream of income.
Working at home is one of the most exciting and challenging
endeavors you will ever undertake. A sound business plan and the
will to succeed will set you apart from the competition. Choose
the products or services you provide carefully. Make certain
your services will be needed over the long term and make
customer service your top priority. A loyal customer base is the
key to the success or failure of your home-based business.
Working at home with your own business is an excellent way to
gain independence and financial freedom. A sound business plan
and a strong work ethic are all it takes to succeed. The perfect
work at home business is the Plugin Profit Site.
Why Should You Have a Business Plan?
Why Should You Have a Business Plan? Are you planning to start a new business? Or are you considering
expanding your current business and require a bank loan or
investment from outsiders?
If you are going to look for an investment of capital it is quite
likely that you will be required to have a business plan. If you
are starting a business, despite the work involved, a business
plan can prepare you for the obstacles ahead and help ensure your
success.
A business plan is something that many small businesses fail to
create, however, many business owners are adamant that having a
written business plan is one of the keys to their present
success. Creating a business plan forces you to contemplate
possible obstacles to your business and prepares you to find
solutions that will help you to overcome them.
To find investors or get a bank loan, they will want to see that
you have the experience or resources to run the business. They
will want to see your projected income as well as your suggested
repayment plan already laid out. Taking the time to do this is
not only important for them, but it gives you a measuring tool to
verify if your business is growing properly. You can gage your
success on how close to the plan your business has actually
performed. Perhaps you'll do worse, or perhaps you'll do better,
either way it helps you determine how well your business is
getting on.
If you have never seen a business plan before you may be
concerned that is is too difficult a proposition for you to
manage on your own.
While there are services available where you can hire someone to
write a business plan for you, depending on your needs it may be
wise to familiarize yourself with a business plan's layout. This
will not only help you to provide the necessary information, but
may encourage you to try your own hand at it.
There's a free tool at www.bdc.ca which will assist you in
creating a business plan. Some of the topics you will be required
to explain are your Market, Customer, Competition, Marketing
Plan, Research & Development along with financial forecasts. You
may consider hiring someone to help you with your financial
sheets after completing the written part of the Business Plan.
Your Business Plan will become your guide and silent business
partner - indicating where you need to improve and helping you
stay one step ahead of your competition. Make it a priority to
have this crucial road map for your business
expanding your current business and require a bank loan or
investment from outsiders?
If you are going to look for an investment of capital it is quite
likely that you will be required to have a business plan. If you
are starting a business, despite the work involved, a business
plan can prepare you for the obstacles ahead and help ensure your
success.
A business plan is something that many small businesses fail to
create, however, many business owners are adamant that having a
written business plan is one of the keys to their present
success. Creating a business plan forces you to contemplate
possible obstacles to your business and prepares you to find
solutions that will help you to overcome them.
To find investors or get a bank loan, they will want to see that
you have the experience or resources to run the business. They
will want to see your projected income as well as your suggested
repayment plan already laid out. Taking the time to do this is
not only important for them, but it gives you a measuring tool to
verify if your business is growing properly. You can gage your
success on how close to the plan your business has actually
performed. Perhaps you'll do worse, or perhaps you'll do better,
either way it helps you determine how well your business is
getting on.
If you have never seen a business plan before you may be
concerned that is is too difficult a proposition for you to
manage on your own.
While there are services available where you can hire someone to
write a business plan for you, depending on your needs it may be
wise to familiarize yourself with a business plan's layout. This
will not only help you to provide the necessary information, but
may encourage you to try your own hand at it.
There's a free tool at www.bdc.ca which will assist you in
creating a business plan. Some of the topics you will be required
to explain are your Market, Customer, Competition, Marketing
Plan, Research & Development along with financial forecasts. You
may consider hiring someone to help you with your financial
sheets after completing the written part of the Business Plan.
Your Business Plan will become your guide and silent business
partner - indicating where you need to improve and helping you
stay one step ahead of your competition. Make it a priority to
have this crucial road map for your business
Why is My Restaurant Not Full Every Monday Night?
Why is My Restaurant Not Full Every Monday Night? In a quest for customers and to keep those customers, restaurants are now compelled to develop a marketing plan. Marketing plans are a crucial component for anyone who has the desire to make their restaurant a success.
Marketing plans are a crucial component for anyone who has the desire to make their restaurant a success. In a quest for customers and to keep those customers, restaurant are now compelled to develop a marketing plan. However, many restaurant owners are not comfortable with marketing, or don't know how to write a proper marketing plan - after all the thing they know best is the restaurant business. If you want to be a better restaurant marketer, attract customers, and have an ongoing direction to follow for your business, then it is important that you follow a strategic marketing plan.
Having a solid marketing plan for your restaurant enables you to clearly articulate your message so that customers and prospects are interested in and listen to what you have to say. You marketing plan should deliver such a strong message that it compels these customers and prospects to take action and vote with their feet by coming into your restaurant.
Standard marketing plans contain most or all of the following sections: market research, description of your target markets, description of your products or services, your competition, budget, strategy and goals, and action items to complete. They should also include your pricing, and positioning and branding statements. In order for your plan to work, it must be a living document, so make changes as you implement the plan according to what works and what doesn't.
If you are not a marketing expert then help is only a step away. Marketing plan software is available to help you outline and develop a solid marketing plan yourself or you can hire an external marketing consultant who specializes in restaurant marketing to write the plan for you.
Learn more about bringing new customers to your restaurant / new marketing ideas:
http://www.hjventures.com/restaurant-marketing-ideas.html
Marketing plans are a crucial component for anyone who has the desire to make their restaurant a success. In a quest for customers and to keep those customers, restaurant are now compelled to develop a marketing plan. However, many restaurant owners are not comfortable with marketing, or don't know how to write a proper marketing plan - after all the thing they know best is the restaurant business. If you want to be a better restaurant marketer, attract customers, and have an ongoing direction to follow for your business, then it is important that you follow a strategic marketing plan.
Having a solid marketing plan for your restaurant enables you to clearly articulate your message so that customers and prospects are interested in and listen to what you have to say. You marketing plan should deliver such a strong message that it compels these customers and prospects to take action and vote with their feet by coming into your restaurant.
Standard marketing plans contain most or all of the following sections: market research, description of your target markets, description of your products or services, your competition, budget, strategy and goals, and action items to complete. They should also include your pricing, and positioning and branding statements. In order for your plan to work, it must be a living document, so make changes as you implement the plan according to what works and what doesn't.
If you are not a marketing expert then help is only a step away. Marketing plan software is available to help you outline and develop a solid marketing plan yourself or you can hire an external marketing consultant who specializes in restaurant marketing to write the plan for you.
Learn more about bringing new customers to your restaurant / new marketing ideas:
http://www.hjventures.com/restaurant-marketing-ideas.html
Why Doesn't Your Business Plan Consistently Secure Your Desired Results?
Why Doesn't Your Business Plan Consistently Secure Your Desired Results? From small businesses to large corporations, when you render all the challenges and issues facing these economic engines from employees to growth and innovation, the inability to secure desired results or implementation always float to the top as the number one to number three obstacles that prevent business success. As a business owner or management executive, have you ever asked yourself one of these five questions:
1. How do I move from my vision to my desired results?
2. How do I get my employees to perform?
3. How do I recruit new employees with the skills that my company needs?
4. How do I attract new customers or clients?
5. Why can't I consistently achieve my desired results?
All of these questions when rendered down are about implementation. The failure to implement each corporate wide business goal consumes valuable resources specifically time, people and money. These resources may have been already allocated to other initiatives.
Effective implementation is what separates the successful companies from the not so successful ones. Many authors from Rick Page in "Hope is not a Strategy" to Jason Jennings and Laurence Haughton in "It's Not the Big that Eat the Small, It's the Fast that East the Slow" write about the affects of poor implementation.
Possibly why implementation continues to vex today's businesses is because executives search for an ineffective answer through a business plan instead of a strategic business plan. A recent search using Inventory Overture revealed that searches for business plan were over 200 times as many as for strategic business plan (148,650 vs. 614). From these searches, it suggests that business owners may be looking for the wrong answer.
Why choose a strategic business plan over a business plan? The answer is simple because a strategic business plan defines "Who Does What By When" through the critical success factors and supporting goals that are in alignment with the sales and marketing plans.
The structure of a strategic business plan is all about implementation. Using the ADDIE Plus methodology may help you in your efforts to create an effective strategic business plan.
Assess - The current market conditions, future market conditions and the organization need to be assessed. This evaluation should begin with an overall organizational assessment and may extend to internal and external customers.
Design - After the evaluation, a design is crafted. This design should include the vision, values and mission of the organization and is overall architecture for the plan. Simply, speaking this is the "Big Picture."
Develop - The plan is developed according to the structure of the organization. Smaller plans or pictures such as marketing and sales fit within the overall plan.
Implement - Using specific goal setting and goal achievement, the strategic plan is implemented. At this juncture, who does what by when is identified.
Evaluate - Goal achievement is the mechanism to monitor and evaluate successful implementation.
Plus - Follow-up is the plus to ensure necessary course correction that may again require some new assessments along with design, development, implementation and evaluation.
Using the ADDIE+ methodology provides business owners a consistent vehicle from which to create, monitor, evaluate and follow-up on their strategic business plan.
If you truly want to reach that next level of success by bridging the implementation gaps, stop focusing on a business plan and take the time to create a strategic business plan that clearly defines who does what by when.
Copyright 2005(c) Leanne Hoagland-Smith, www.processspecialist.com
1. How do I move from my vision to my desired results?
2. How do I get my employees to perform?
3. How do I recruit new employees with the skills that my company needs?
4. How do I attract new customers or clients?
5. Why can't I consistently achieve my desired results?
All of these questions when rendered down are about implementation. The failure to implement each corporate wide business goal consumes valuable resources specifically time, people and money. These resources may have been already allocated to other initiatives.
Effective implementation is what separates the successful companies from the not so successful ones. Many authors from Rick Page in "Hope is not a Strategy" to Jason Jennings and Laurence Haughton in "It's Not the Big that Eat the Small, It's the Fast that East the Slow" write about the affects of poor implementation.
Possibly why implementation continues to vex today's businesses is because executives search for an ineffective answer through a business plan instead of a strategic business plan. A recent search using Inventory Overture revealed that searches for business plan were over 200 times as many as for strategic business plan (148,650 vs. 614). From these searches, it suggests that business owners may be looking for the wrong answer.
Why choose a strategic business plan over a business plan? The answer is simple because a strategic business plan defines "Who Does What By When" through the critical success factors and supporting goals that are in alignment with the sales and marketing plans.
The structure of a strategic business plan is all about implementation. Using the ADDIE Plus methodology may help you in your efforts to create an effective strategic business plan.
Assess - The current market conditions, future market conditions and the organization need to be assessed. This evaluation should begin with an overall organizational assessment and may extend to internal and external customers.
Design - After the evaluation, a design is crafted. This design should include the vision, values and mission of the organization and is overall architecture for the plan. Simply, speaking this is the "Big Picture."
Develop - The plan is developed according to the structure of the organization. Smaller plans or pictures such as marketing and sales fit within the overall plan.
Implement - Using specific goal setting and goal achievement, the strategic plan is implemented. At this juncture, who does what by when is identified.
Evaluate - Goal achievement is the mechanism to monitor and evaluate successful implementation.
Plus - Follow-up is the plus to ensure necessary course correction that may again require some new assessments along with design, development, implementation and evaluation.
Using the ADDIE+ methodology provides business owners a consistent vehicle from which to create, monitor, evaluate and follow-up on their strategic business plan.
If you truly want to reach that next level of success by bridging the implementation gaps, stop focusing on a business plan and take the time to create a strategic business plan that clearly defines who does what by when.
Copyright 2005(c) Leanne Hoagland-Smith, www.processspecialist.com
When Do I Need To Hire A Business Plan Consultant
When Do I Need To Hire A Business Plan Consultant Every new business owner knows that a business plan is critical - it is drilled into them by potential investors and every banking officer they meet. So why is something that is so important to the launch of a new venture so difficult to write? Good question! In this article I will try to address when you should go out and hire a business plan writer versus taking on the task yourself. First time entrepreneurs often cringe when sitting down to write their business plan. Some spend 6 months agonizing over each period and comma, and even worse others spend 6 months procrastinating and do nothing. So lets break it down and see where / when a business planning company should be brought in:
Who will read your business plan and why?
First you need to really understand the purpose of your business plan and who your audience (reader) will be. This is an important point as a business plan being written for a $100,000 loan is VERY different than a document needed for a $10 million round of venture capital! Since this article is focused on first-time small business owners, I will focus on preparing business plans raising less then $1 million in capital. For this "startup" or "seed" business plan 30-35 pages are perfect. You are not expected to deliver a thick book (and no one will read it anyway!). Once you have this down, you can honestly assess which sections you are qualified / comfortable writing and which may need consulting help.
Here is what you should write on your own
It is important for you to write a basic draft / outline of your business plan. Without this direction you are probably asking too much of your consultant. Once you have your thoughts organized on paper you can see what you are comfortable completing. Here are a few suggestions:
Executive Summary: Draft the opening of your business plan - then hire a pro to come in and re-write it. Your executive summary will be read first and first impressions are critical!
Marketing: You need to write your own definition of your target customer / audience. For the market research on industry growth and fancy charts go ahead and hire a consultant.
Competitive Analysis: You should put together the first draft of this section, as it is almost as important to understand your competitors, as it is your customers. If you find a consultant that is an expert in your field, then you can work together and add to your initial list.
The Dreaded Financials
This is the most difficult part of a startup business plan, as you are making projections and assumptions on products / services that you have not even produced or sold yet! If you are stuck on this section you can hire a business plan consultant to just assist you with completing your projections (income statement, cash flow, and balance sheet). Figuring out the cost of goods, delivery costs, and return rates can be simplified by breaking them down into a "light" spreadsheet. Next you need to understand your startup and operating costs - items like electricity, travel, phone expenses, etc. Again just organize these and your consultant can make all the fancy charts and graphs. Just make sure you understand all of the assumptions - for example if you are opening a retail business, you should not look towards your consultant to "guess" your rent - go out and meet with a realtor and come back with real data. If you work closely with your consultant, the financials are a great section to bring in professional help.
Managing Expectations
Now that you know a bit more about when to hire a business plan writer you also need to manage your expectations. You can't expect a $1,000 business plan to have 20 pages of competitive analysis and a full-blown marketing strategy! If you carefully work through which sections of your business plan need outside help and then manage your consultant closely, your final document will be a success! My next two articles will focus on "How to Find / Hire a Business Plan Consultant" and more importantly "When to Fire your Business Plan Consultant!"
Who will read your business plan and why?
First you need to really understand the purpose of your business plan and who your audience (reader) will be. This is an important point as a business plan being written for a $100,000 loan is VERY different than a document needed for a $10 million round of venture capital! Since this article is focused on first-time small business owners, I will focus on preparing business plans raising less then $1 million in capital. For this "startup" or "seed" business plan 30-35 pages are perfect. You are not expected to deliver a thick book (and no one will read it anyway!). Once you have this down, you can honestly assess which sections you are qualified / comfortable writing and which may need consulting help.
Here is what you should write on your own
It is important for you to write a basic draft / outline of your business plan. Without this direction you are probably asking too much of your consultant. Once you have your thoughts organized on paper you can see what you are comfortable completing. Here are a few suggestions:
Executive Summary: Draft the opening of your business plan - then hire a pro to come in and re-write it. Your executive summary will be read first and first impressions are critical!
Marketing: You need to write your own definition of your target customer / audience. For the market research on industry growth and fancy charts go ahead and hire a consultant.
Competitive Analysis: You should put together the first draft of this section, as it is almost as important to understand your competitors, as it is your customers. If you find a consultant that is an expert in your field, then you can work together and add to your initial list.
The Dreaded Financials
This is the most difficult part of a startup business plan, as you are making projections and assumptions on products / services that you have not even produced or sold yet! If you are stuck on this section you can hire a business plan consultant to just assist you with completing your projections (income statement, cash flow, and balance sheet). Figuring out the cost of goods, delivery costs, and return rates can be simplified by breaking them down into a "light" spreadsheet. Next you need to understand your startup and operating costs - items like electricity, travel, phone expenses, etc. Again just organize these and your consultant can make all the fancy charts and graphs. Just make sure you understand all of the assumptions - for example if you are opening a retail business, you should not look towards your consultant to "guess" your rent - go out and meet with a realtor and come back with real data. If you work closely with your consultant, the financials are a great section to bring in professional help.
Managing Expectations
Now that you know a bit more about when to hire a business plan writer you also need to manage your expectations. You can't expect a $1,000 business plan to have 20 pages of competitive analysis and a full-blown marketing strategy! If you carefully work through which sections of your business plan need outside help and then manage your consultant closely, your final document will be a success! My next two articles will focus on "How to Find / Hire a Business Plan Consultant" and more importantly "When to Fire your Business Plan Consultant!"
What is the Best Work From Home Business and Why?
What is the Best Work From Home Business and Why? There is a virtual gold mine out in the marketplace for 'Work From Home' opportunities that is being virtually ignored by most people.
Working from home has stormed the globe as many people are looking to drop out of the rat race and create an income that will build a financial fortress around themselves and their families. "But what home based business is the right one?"
This question has been put forward to experts like Pauil Zane Pilzer. In his book The Next Trillion, Pilzer identified a newly emerging "wellness" industry and predicted that wellness will occupy an additional one-seventh or "next trillion" of our economy. He stated "wellness is the industry in which the fortunes of the new millennium will be created and distribution will be where most of that wealth occurs."
As well as the correct industry a business needs:
1) Contacts around the country.
2) Existing clients.
3) Experience in the marketplace.
4) Exposure, credibility, and visibility to a lot of people.
5) Capital that can purchase products.
Many people are looking for other sources of revenue by working from home.
www.createmoneyathome.com provides a business opportunity across the globe that captures all the essential points. This is a true opportunity that is taking the world by storm - "A business plan that has followed marketing trends and is set to be a part of the trillion dollar idustry."
Like all opportunities nothing guarantees wealth. Chances of a lifetime do exist - be open to opportunity when it comes and recognise that this could be the chance to change your life forever!
www.createmoneyathome.com is Copyright 2003, 60 minute money.
Working from home has stormed the globe as many people are looking to drop out of the rat race and create an income that will build a financial fortress around themselves and their families. "But what home based business is the right one?"
This question has been put forward to experts like Pauil Zane Pilzer. In his book The Next Trillion, Pilzer identified a newly emerging "wellness" industry and predicted that wellness will occupy an additional one-seventh or "next trillion" of our economy. He stated "wellness is the industry in which the fortunes of the new millennium will be created and distribution will be where most of that wealth occurs."
As well as the correct industry a business needs:
1) Contacts around the country.
2) Existing clients.
3) Experience in the marketplace.
4) Exposure, credibility, and visibility to a lot of people.
5) Capital that can purchase products.
Many people are looking for other sources of revenue by working from home.
www.createmoneyathome.com provides a business opportunity across the globe that captures all the essential points. This is a true opportunity that is taking the world by storm - "A business plan that has followed marketing trends and is set to be a part of the trillion dollar idustry."
Like all opportunities nothing guarantees wealth. Chances of a lifetime do exist - be open to opportunity when it comes and recognise that this could be the chance to change your life forever!
www.createmoneyathome.com is Copyright 2003, 60 minute money.
"What is an Investor Ready Business Plan"
"What is an Investor Ready Business Plan" A Business Plan, as all good entrepreneurs starting out in life should know is the foundation, or rather a springboard, towards the establishment and growth of a new business. A business plan is an essential tool for companies raising capital - and your business plan needs to be Investor Ready.
What is an Investor Ready business plan?
An investor ready business plan is a document that has been professionally prepared to meet the needs of both Venture Capitalists and Angel investors. In your Business Plan, you should be able to see your own project through the investor's eye. Your plan must be able to answer the concerns of an investor.
The investors, both VCs and angels, are risking their hard earned capital by investing in your venture in the hope of long term returns that are worth many times their original investment. An Investor Ready Business Plan demonstrates to investors that you are an expert in your industry and that you have a clear mission. An entrepreneur addresses these needs by prepareing a comprehensive and detailed view of their business objectives and goals. Some important sections that address different concerns of the investors are below:
Management
Investors invest in management - not just ideas. It is very important that you express your knowledge, passion and dedication to your business as best as you can. The competence of your team along with their experience levels and their commitment levels are also factors that investors look into before making their investment decisions.
Customers
It is important to communicate to the investors that you understand the needs and requirements of your customers and to articulate your marketing strategy within your business plan.
Product/Service Description
A complete description of the product or the services offered by you should be outlined in detail. A description of the overall market for your product or service, along with the details of your customer base is essential. The investors need to know the reach and the kind of customers your product / service is catering to.
Marketing Plan
One of the most important sections of your business plan is your marketing plan. This section will outline your sustainable competitive advantage to your investors. In a way assure them why you will succeed where others have failed. This section is where you include a definitive description of your customers, market size, demographics, characteristics, growth prospects, trends and sales potential per product / service category.
Here is where the pricing strategies are outlined and how they can directly influence the growth potential of each product /service. It is also important to include the future growth, market share and trend influences.
Barriers to Entry
Along with giving the details of what your product / service is and who your customers are, you also have to inform your investors how you will you prevent your competitors from taking away your customers. The barriers to entry section outlines your business strategy to keep your competitors at bay and grow in the market. Investors need to feel comfortable about the soundness of your strategy before they invest in your venture.
Click here to contact us to learn more about writing an investor ready business plan: http://www.investorbusinessplan.com/writing-business-plan.html
For more in-depth information on Business Plans, you can visit our site at:
http://www.investorbusinessplan.com
What is an Investor Ready business plan?
An investor ready business plan is a document that has been professionally prepared to meet the needs of both Venture Capitalists and Angel investors. In your Business Plan, you should be able to see your own project through the investor's eye. Your plan must be able to answer the concerns of an investor.
The investors, both VCs and angels, are risking their hard earned capital by investing in your venture in the hope of long term returns that are worth many times their original investment. An Investor Ready Business Plan demonstrates to investors that you are an expert in your industry and that you have a clear mission. An entrepreneur addresses these needs by prepareing a comprehensive and detailed view of their business objectives and goals. Some important sections that address different concerns of the investors are below:
Management
Investors invest in management - not just ideas. It is very important that you express your knowledge, passion and dedication to your business as best as you can. The competence of your team along with their experience levels and their commitment levels are also factors that investors look into before making their investment decisions.
Customers
It is important to communicate to the investors that you understand the needs and requirements of your customers and to articulate your marketing strategy within your business plan.
Product/Service Description
A complete description of the product or the services offered by you should be outlined in detail. A description of the overall market for your product or service, along with the details of your customer base is essential. The investors need to know the reach and the kind of customers your product / service is catering to.
Marketing Plan
One of the most important sections of your business plan is your marketing plan. This section will outline your sustainable competitive advantage to your investors. In a way assure them why you will succeed where others have failed. This section is where you include a definitive description of your customers, market size, demographics, characteristics, growth prospects, trends and sales potential per product / service category.
Here is where the pricing strategies are outlined and how they can directly influence the growth potential of each product /service. It is also important to include the future growth, market share and trend influences.
Barriers to Entry
Along with giving the details of what your product / service is and who your customers are, you also have to inform your investors how you will you prevent your competitors from taking away your customers. The barriers to entry section outlines your business strategy to keep your competitors at bay and grow in the market. Investors need to feel comfortable about the soundness of your strategy before they invest in your venture.
Click here to contact us to learn more about writing an investor ready business plan: http://www.investorbusinessplan.com/writing-business-plan.html
For more in-depth information on Business Plans, you can visit our site at:
http://www.investorbusinessplan.com
Venture Capital Negotiating Issues
Venture Capital Negotiating Issues When companies enter into negotiations with venture capital firms, there are several issues which need to be defined and agreed upon. This article describes the key issues.
Valuation. Valuation is the most prominent negotiating issues. Valuation is the price of the company in which the venture capitalist invests. Valuation determines what percent of the company the investor is buying for their capital.
Timing of the Investment. Many investors will commit a large amount of capital, but will contribute that capital to the companies in installments. Often, these installments are only made when pre-designated milestones are met.
Vesting of Founders' Stock. Like capital, investors often prefer that stock is given to company founders and key employees in installments. This is known as vesting.
Modifying the Management Team. Some investors insist that additional or substitute management employees be hired subsequent to their investment. This gives investors additional security that the company will execute on its business model. An important issue to negotiate with regards to modifying the management team is the amount of stock or options that will be issued to new management team members, as this will dilute the holdings of the founders.
Employment Agreements with Key Founders. Venture capitalists typically do not want companies to have employment agreements that limit the circumstances under which employees can be fired and/or set compensation and benefits levels that are too high. Other key employment agreement issues to be negotiated with venture capitalists include restrictions on post-employment activities and employee severance payments on termination.
Company Proprietary Rights. If the company has an important product with intellectual property (IP), investors will want to ensure that the company, and not a company employee, owns the IP. In addition, investors will want to ensure that new inventions be assigned to the company. To this end, investors may negotiate that all employees must sign Confidentiality and Inventions Assignment Agreements.
Exit Strategy. Investors are very focused on how they will "cash out" of their investment. In this regard, they will negotiate regarding registration rights (both demand and piggyback); rights to participate in any sale of stock by the founders (co-sale rights); and possibly a right to force the company to redeem their stock under certain conditions.
Lock-Up Rights. Venture capitalists may require a lock-up period at the term sheet stage. The "lock-up period" is typically a 30-60 day period where the investors have the exclusive right, but not the obligation, to make the investment. Investors typically conduct due diligence during this time without fear that other investors will pre-empt their opportunity to invest in the company.
Each of these issues are critical when raising venture capital, since the outcome can significantly impact the success of the venture and the wealth potential of the company founders and management team. Because venture capitalists are very knowledgeable regarding these issues, and have great skill in negotiating on them, companies who are raising venture capital should seek advisors who also have this experience and expertise.
Valuation. Valuation is the most prominent negotiating issues. Valuation is the price of the company in which the venture capitalist invests. Valuation determines what percent of the company the investor is buying for their capital.
Timing of the Investment. Many investors will commit a large amount of capital, but will contribute that capital to the companies in installments. Often, these installments are only made when pre-designated milestones are met.
Vesting of Founders' Stock. Like capital, investors often prefer that stock is given to company founders and key employees in installments. This is known as vesting.
Modifying the Management Team. Some investors insist that additional or substitute management employees be hired subsequent to their investment. This gives investors additional security that the company will execute on its business model. An important issue to negotiate with regards to modifying the management team is the amount of stock or options that will be issued to new management team members, as this will dilute the holdings of the founders.
Employment Agreements with Key Founders. Venture capitalists typically do not want companies to have employment agreements that limit the circumstances under which employees can be fired and/or set compensation and benefits levels that are too high. Other key employment agreement issues to be negotiated with venture capitalists include restrictions on post-employment activities and employee severance payments on termination.
Company Proprietary Rights. If the company has an important product with intellectual property (IP), investors will want to ensure that the company, and not a company employee, owns the IP. In addition, investors will want to ensure that new inventions be assigned to the company. To this end, investors may negotiate that all employees must sign Confidentiality and Inventions Assignment Agreements.
Exit Strategy. Investors are very focused on how they will "cash out" of their investment. In this regard, they will negotiate regarding registration rights (both demand and piggyback); rights to participate in any sale of stock by the founders (co-sale rights); and possibly a right to force the company to redeem their stock under certain conditions.
Lock-Up Rights. Venture capitalists may require a lock-up period at the term sheet stage. The "lock-up period" is typically a 30-60 day period where the investors have the exclusive right, but not the obligation, to make the investment. Investors typically conduct due diligence during this time without fear that other investors will pre-empt their opportunity to invest in the company.
Each of these issues are critical when raising venture capital, since the outcome can significantly impact the success of the venture and the wealth potential of the company founders and management team. Because venture capitalists are very knowledgeable regarding these issues, and have great skill in negotiating on them, companies who are raising venture capital should seek advisors who also have this experience and expertise.
Two Types of Business Plan Executive Summaries
Two Types of Business Plan Executive Summaries Companies seeking capital often ask how long the Executive Summary of their business plan should be. The answer depends upon the use of the summary, mainly determining if 1) it precedes the full business plan, or 2) it will be used as a stand-alone document.
When the Executive Summary precedes the business plan, its length should be short, typically only one to two pages and certainly no longer than three pages. This is because the Executive Summary is not meant to tell the whole story of the business opportunity. Rather, the summary must simply stimulate and motivate the investor to learn more about the company in the body of the plan.
The second type of Executive Summary is a stand-alone document. That is, it is given, by itself, to investors for their initial review. If interested, the investor will then request the full business plan. A stand-alone Executive Summary is often used to limit the flow of information. That is, if an investor is not interested in the general opportunity that your summary presents, you don't want to reveal to them intimate details of your plan.
Regardless of which type of Executive Summary you are developing, the summary must included the following critical elements:
1. A concise explanation of the business
2. A description of the market size and market need for the business
3. A discussion of how the company is uniquely qualified to fulfill this need
In addition, a stand-alone Executive Summary should include summaries of each essential elements of the business plan. This includes paragraphs addressing each of the following:
- Customer Analysis: What specific customer segments the company is targeting and their demographic profiles
- Competition: Who the company's direct competitors are and the company's key competitive advantages
- Marketing Plan: How the company will effectively penetrate its target market
- Financial Plan: A summary of the financial projections of the company
- Management Team: Biographies of key management team and Board members
The Executive Summary is the most critical element of the business plan. If it does not grab the investor's attention, the investor will neither read nor request the full business plan. As such, spend time developing the best possible summary, create two versions (e.g., stand-alone and full plan predecessor) as appropriate, and work to get it in the hands of the right investors.
When the Executive Summary precedes the business plan, its length should be short, typically only one to two pages and certainly no longer than three pages. This is because the Executive Summary is not meant to tell the whole story of the business opportunity. Rather, the summary must simply stimulate and motivate the investor to learn more about the company in the body of the plan.
The second type of Executive Summary is a stand-alone document. That is, it is given, by itself, to investors for their initial review. If interested, the investor will then request the full business plan. A stand-alone Executive Summary is often used to limit the flow of information. That is, if an investor is not interested in the general opportunity that your summary presents, you don't want to reveal to them intimate details of your plan.
Regardless of which type of Executive Summary you are developing, the summary must included the following critical elements:
1. A concise explanation of the business
2. A description of the market size and market need for the business
3. A discussion of how the company is uniquely qualified to fulfill this need
In addition, a stand-alone Executive Summary should include summaries of each essential elements of the business plan. This includes paragraphs addressing each of the following:
- Customer Analysis: What specific customer segments the company is targeting and their demographic profiles
- Competition: Who the company's direct competitors are and the company's key competitive advantages
- Marketing Plan: How the company will effectively penetrate its target market
- Financial Plan: A summary of the financial projections of the company
- Management Team: Biographies of key management team and Board members
The Executive Summary is the most critical element of the business plan. If it does not grab the investor's attention, the investor will neither read nor request the full business plan. As such, spend time developing the best possible summary, create two versions (e.g., stand-alone and full plan predecessor) as appropriate, and work to get it in the hands of the right investors.
Top Ten Reasons To Create A One Page Business Plan
Top Ten Reasons To Create A One Page Business Plan 1. Choose opportunities more wisely and waste less time
because I have my plan in place (P 6)
2. A single page can contain all the elements you need to
tell your employees, board of directors, potential partners
or banker where you are taking your business and how you are
going to get there. (P 17)
3. The most important reason to have a business plan is to
clarify your thinking, regardless of the size of your
company (P 18)
4. It facilitates creating and analytical thinking, problem
solving, communication, and teamwork. (P 18)
5. It creates hope and enthusiasm about the future. (P 18)
6. It also brings out procrastination, frustration,
differences of opinions and possibly anger. (P 18)
7. Somehow writing initiates the transformation from idea
to reality. (P 21)
8. The written word produces a contract with yourself that
results in immediate action. (P 21)
9. Writing allows others to participate in your dream and
give you feedback (P 21)
10. Because your coach, consultant, business builder
strategist, friend, relative tells you that one of the
top reasons businesses fail is a lack of planning! That's why!
Quotes 1-9 are from the One Page Business Plan Book, by Jim
Horan. For more information on the One Page Business Plan,
visit http://www.coachmaria.com/events/onepage.html
because I have my plan in place (P 6)
2. A single page can contain all the elements you need to
tell your employees, board of directors, potential partners
or banker where you are taking your business and how you are
going to get there. (P 17)
3. The most important reason to have a business plan is to
clarify your thinking, regardless of the size of your
company (P 18)
4. It facilitates creating and analytical thinking, problem
solving, communication, and teamwork. (P 18)
5. It creates hope and enthusiasm about the future. (P 18)
6. It also brings out procrastination, frustration,
differences of opinions and possibly anger. (P 18)
7. Somehow writing initiates the transformation from idea
to reality. (P 21)
8. The written word produces a contract with yourself that
results in immediate action. (P 21)
9. Writing allows others to participate in your dream and
give you feedback (P 21)
10. Because your coach, consultant, business builder
strategist, friend, relative tells you that one of the
top reasons businesses fail is a lack of planning! That's why!
Quotes 1-9 are from the One Page Business Plan Book, by Jim
Horan. For more information on the One Page Business Plan,
visit http://www.coachmaria.com/events/onepage.html
Top Positions - In the Multi Billion Dollar Text Messaging (SMS)Industry - SMSisFREE.Com is About to Launch its New Free to Send SMS Website
Top Positions - In the Multi Billion Dollar Text Messaging (SMS)Industry - SMSisFREE.Com is About to Launch its New Free to Send SMS Website SMSisFREE will offer free text message sending from our portal where we expect to capture a 10% market share in the first year and subsequently forecast for a 30% market share in 2005.
http://smsisfree.com
Since lycos in the UK (http://lycos.co.uk) has terminated the free to send sms structure, we will be filling a GAP that has come to into existence, to please millions of abandoned Free SMS users.
SMSisFREE.Com will, at the same time show creativeness from our side with an amazing and innovative business model that is very unique, and it will be embraced by these millions of abandoned free sms customers.
http://smsisfree.com
We are offering for a limited time, positions in the top levels of the 10 level forced commission structure.
These positions will be on top of possibly millions of members in 2004 alone and growing each month. A $.25 US commission is paid to this 10 level structure on each premium paid SMS termination fee accepted by the recipient of these text messages.
http://smsisfree.com
These top $50.00 positions offered could see substantial monthly commissions paid to their accounts each month as the site grows.
See the complete business plan and invest in one of these top level positions here:
http://smsisfree.com
This is a MacJos Enterprises venture co-owned by Jos Janssen And Greg McKean. MacJos owns other successfull websites such as: http://Optinblast.com, http://MacLeaders.Com, http://macjos.com, http://topresell.com, http://quickcellcharge.com, http://siteblastcenter.com and http://macurl.com
http://smsisfree.com
Since lycos in the UK (http://lycos.co.uk) has terminated the free to send sms structure, we will be filling a GAP that has come to into existence, to please millions of abandoned Free SMS users.
SMSisFREE.Com will, at the same time show creativeness from our side with an amazing and innovative business model that is very unique, and it will be embraced by these millions of abandoned free sms customers.
http://smsisfree.com
We are offering for a limited time, positions in the top levels of the 10 level forced commission structure.
These positions will be on top of possibly millions of members in 2004 alone and growing each month. A $.25 US commission is paid to this 10 level structure on each premium paid SMS termination fee accepted by the recipient of these text messages.
http://smsisfree.com
These top $50.00 positions offered could see substantial monthly commissions paid to their accounts each month as the site grows.
See the complete business plan and invest in one of these top level positions here:
http://smsisfree.com
This is a MacJos Enterprises venture co-owned by Jos Janssen And Greg McKean. MacJos owns other successfull websites such as: http://Optinblast.com, http://MacLeaders.Com, http://macjos.com, http://topresell.com, http://quickcellcharge.com, http://siteblastcenter.com and http://macurl.com
The Use of Common Stock in Venture Capital Transactions
The Use of Common Stock in Venture Capital Transactions When raising capital for a business venture, a company can either raise debt capital, equity capital or a combination of the two. Debt capital is money loaned to the company at an agreed interest rate for a fixed time period. Conversely, equity capital is money invested by owners (shareholders) for use in business operations that need not be repaid. Combinations include convertible securities which may be debt that can be converted into equity at some point in the future.
The simplest form of equity capital is common stock. Common stock has many distinguishing factors as follows:
- Common stock is not convertible into another type of security
- Each share enjoys one vote
- Dividends are payable without limit but only when declared by the board of directors
- In liquidation, common stock holders are the last priority to which to distribute assets
In venture capital transactions, there may be two types of common stock which are issued. The first is Class A common stock, which is like preferred stock without the special voting rights which some statutes require in shares labeled ""preferred."" A second type of common stock is junior common stock. While this type of stock is not used very frequently, it allows companies to get cheap stock into the hands of key employees at minimal tax cost.
Determining what type of capital to raise and how to structure the financing transaction is of critical importance to growing ventures. As such, it is crucial to understand the key terms and consult the appropriate legal and business advisors when embarking on the capital-raising process.
The simplest form of equity capital is common stock. Common stock has many distinguishing factors as follows:
- Common stock is not convertible into another type of security
- Each share enjoys one vote
- Dividends are payable without limit but only when declared by the board of directors
- In liquidation, common stock holders are the last priority to which to distribute assets
In venture capital transactions, there may be two types of common stock which are issued. The first is Class A common stock, which is like preferred stock without the special voting rights which some statutes require in shares labeled ""preferred."" A second type of common stock is junior common stock. While this type of stock is not used very frequently, it allows companies to get cheap stock into the hands of key employees at minimal tax cost.
Determining what type of capital to raise and how to structure the financing transaction is of critical importance to growing ventures. As such, it is crucial to understand the key terms and consult the appropriate legal and business advisors when embarking on the capital-raising process.
The Term Sheet's Role in Raising Venture Capital
The Term Sheet's Role in Raising Venture Capital Entrepreneurs and companies who are seeking venture capital often negotiate with one or more venture capital firms on a number of important issues. These issues include the amount of capital to be raised, the investment terms, etc. The document which summarizes these terms is known as a "term sheet."
The term sheet is similar to a letter of intent, that is, it is a nonbinding summary of the key points of the transaction. These points are later covered in detail in the Stock Purchase Agreement and related agreements signed at the time of execution of the transaction.
The value of the abbreviated term sheet format is that it speeds up the process of consummating a transaction. Specifically, it allows the parties to agree on the general terms of the transaction rather than having to debate less important details. In addition, because it is not binding, it allows the parties to take their discussions to the next level without the danger of committing too much. Note, however, that some parts of a term sheet may be binding. Typically the binding aspects only refer to confidentiality and disclosure issues.
Venture capital firms, and not the companies seeking capital, typically prepare the term sheet to include the terms under which they are willing to invest their capital. Alternatively, when seeking capital from angel investors, firms typically create their own term sheets for the angels to review. This fact tells a bit about the balance of power in an investment transaction. Venture capital firms are often more sophisticated and have more power than the companies seeking capital. Alternatively, angel investors are typically less sophisticated and have less power, and are more prone to consider the investment terms as laid out by the company seeking capital.
Getting to a term sheet is a key milestone in the capital raising process. Although not all term sheets result in a transaction, the term sheet shows that both parties are legitimately interested in executing a transaction. It is then up to the investor and company to agree upon the details.
The term sheet is similar to a letter of intent, that is, it is a nonbinding summary of the key points of the transaction. These points are later covered in detail in the Stock Purchase Agreement and related agreements signed at the time of execution of the transaction.
The value of the abbreviated term sheet format is that it speeds up the process of consummating a transaction. Specifically, it allows the parties to agree on the general terms of the transaction rather than having to debate less important details. In addition, because it is not binding, it allows the parties to take their discussions to the next level without the danger of committing too much. Note, however, that some parts of a term sheet may be binding. Typically the binding aspects only refer to confidentiality and disclosure issues.
Venture capital firms, and not the companies seeking capital, typically prepare the term sheet to include the terms under which they are willing to invest their capital. Alternatively, when seeking capital from angel investors, firms typically create their own term sheets for the angels to review. This fact tells a bit about the balance of power in an investment transaction. Venture capital firms are often more sophisticated and have more power than the companies seeking capital. Alternatively, angel investors are typically less sophisticated and have less power, and are more prone to consider the investment terms as laid out by the company seeking capital.
Getting to a term sheet is a key milestone in the capital raising process. Although not all term sheets result in a transaction, the term sheet shows that both parties are legitimately interested in executing a transaction. It is then up to the investor and company to agree upon the details.
The secret to network marketing online
The secret to network marketing online Many affiliates online give up as quickly as they join any internet network marketing business. That is the real reason why most of the people who start internet mlm business ventures fail. This article talks about the importance of persistence and ways that you can exemplify this belief for your downline.
Persistent in belief
Some of the top online network marketing gurus if you listen to what they say, have this in them. The art of persuasion is partly founded in persistence. If you truly believe that you can achieve greater financial mastery online though your internet mlm business, your actions and even your words will translate such belief and affirmation. However if you waver in your thoughts, the power of your conviction will not be seen in the things that you do.
Persistence in time spent promoting
An internet mlm business like all sales and marketing business ventures requires time spent marketing and promoting online. Let no one try to seduce you into joining one million hits per day hit exchanges, because for the amount of time spent on them, why not spend some time learning more about Search Engine Optimization. Draw out an action plan after you finish your business plan and then work from there. Be persistence about your plan and do something everday or weekend to promote your business. Everything about sales is about promotion and network marketing online is no exception.
Persistence in money spent
You have to be a little persistent in spending money out of the pocket at the very first. Its funny how most people will know how to get a loan to build a regular business venture but bulk at spending money to build their online network marketing business. True there is the objection about trust and fly by night schemes but once you have established the validity of the business venture you are running, start planning and spend money according to a business plan and estimate how much you will be making monthly and try to hit those targets.
In conclusion, persistence and the hardworking ethic has been with us since the Protestant Reformation and the value of persistence in online network marketing cannot be understated as it is the foundation of any successful business endeavour be it offline or online.
Persistent in belief
Some of the top online network marketing gurus if you listen to what they say, have this in them. The art of persuasion is partly founded in persistence. If you truly believe that you can achieve greater financial mastery online though your internet mlm business, your actions and even your words will translate such belief and affirmation. However if you waver in your thoughts, the power of your conviction will not be seen in the things that you do.
Persistence in time spent promoting
An internet mlm business like all sales and marketing business ventures requires time spent marketing and promoting online. Let no one try to seduce you into joining one million hits per day hit exchanges, because for the amount of time spent on them, why not spend some time learning more about Search Engine Optimization. Draw out an action plan after you finish your business plan and then work from there. Be persistence about your plan and do something everday or weekend to promote your business. Everything about sales is about promotion and network marketing online is no exception.
Persistence in money spent
You have to be a little persistent in spending money out of the pocket at the very first. Its funny how most people will know how to get a loan to build a regular business venture but bulk at spending money to build their online network marketing business. True there is the objection about trust and fly by night schemes but once you have established the validity of the business venture you are running, start planning and spend money according to a business plan and estimate how much you will be making monthly and try to hit those targets.
In conclusion, persistence and the hardworking ethic has been with us since the Protestant Reformation and the value of persistence in online network marketing cannot be understated as it is the foundation of any successful business endeavour be it offline or online.
The Number One Reason For Business Failure!
The Number One Reason For Business Failure! Ralph Waldo Emerson said, "Build a better mousetrap, and the world will beat a path to your door."
But when you're starting your own business, there's no guarantee that your "mousetrap" is going to survive, especially in today's fast-paced business world.
Nearly half of all small businesses fail within the first two years of operation. The number one reason for business failure is inadequate planning. The second reason is under-capitalization.
So before you mortgage your house, or go into debt financing your business, you need to know if your business is going to do more than survive -- you want to know if it's good enough to thrive! Here are three things successful businesses that have stayed in business for five years or longer have in common:
1. The idea. A successful business start-up always starts with an idea. Something that makes your business stand out from all the rest. So how do you know if you've got a good idea?
You've probably got a good idea if you can answer yes to any of the following questions: Does your idea provide the solution to a significant problem for your target market? Does it satisfy a need or want? Does it create an opportunity?
The most successful businesses either fix problems (either real or perceived), or they increase your customer's pleasure. They create a repeat need for a product or service among the target market.
2. The market. Your chances of survival are better if you can answer the following questions with a yes: Is there already a market for your product or service? (It's much easier to fill a need than trying to create an entirely new market.) Can your target market afford to buy your products or services? (If they can't afford it, it doesn't matter how great it is, you won't sell any!) Will your target market perceive your product or service as valuable? (If they want it, but don't think it's worth what you're selling it for, you won't make any sales.)
3. Your ability. Do you have the people, the resources and the knowledge to be able to consistently provide your products or services to your target market? Can you maintain a competitive advantage? Do you have enough manpower? Can you purchase the supplies and materials you need over the long run?
Your first step always is to create a solid business plan. Your business plan is more than an essay on "Why I deserve to get funding for my idea" however. Don't spend all the time creating a business plan and then toss it in the bottom drawer of your desk. Your business plan should be a living, breathing roadmap that helps you make sure you're on course and reaching the goals that you set for your business.
The second step to business survival is getting enough financing. Although the term "bootstrap entrepreneur" describes most small business owners, having enough capital to be able to keep your business afloat is vital to your survival.
When you're creating your financial analysis of your business, make sure you're being realistic about costs and expenditures, so that you give yourself the cushion you need to succeed.
If finding financing is a problem, either because you don't have enough credit or equity, or there are other problems, take the time to look into the resources that are available in your community. There are a wide variety of grants and loans (including microloans) for entrepreneurs, if you know where to look.
Some great resources will be:
-The Small Business Administration
-Local Small Business Development Centers
-Women's Organizations
-Local University or Community College
-Chamber of Commerce
-SCORE (The Association for Retired Executives)
-Nonprofit organizations that work on economic development in your area
Use other successful business models as a guide. When you're getting started, look around. What businesses are successful? Why? What is it they're doing that is working? What attributes do you admire, and why? You stand a better chance of succeeding if you're modeling someone who is already successful.
Find a mentor. Most entrepreneurs have great skills and abilities, but no one does everything well. You probably already know what your strengths and weaknesses are. (If not, there are many resources and tools that can help you figure it out!) Rather than ignoring your weaknesses, find a mentor who can help you either build your skills in your weaker areas, or offer advice for getting what you need.
If you take the time to plan to succeed, you could be creating a legacy that will be enjoyed by future generations, and that other entrepreneurs will look at as a model for building their own businesses.
But when you're starting your own business, there's no guarantee that your "mousetrap" is going to survive, especially in today's fast-paced business world.
Nearly half of all small businesses fail within the first two years of operation. The number one reason for business failure is inadequate planning. The second reason is under-capitalization.
So before you mortgage your house, or go into debt financing your business, you need to know if your business is going to do more than survive -- you want to know if it's good enough to thrive! Here are three things successful businesses that have stayed in business for five years or longer have in common:
1. The idea. A successful business start-up always starts with an idea. Something that makes your business stand out from all the rest. So how do you know if you've got a good idea?
You've probably got a good idea if you can answer yes to any of the following questions: Does your idea provide the solution to a significant problem for your target market? Does it satisfy a need or want? Does it create an opportunity?
The most successful businesses either fix problems (either real or perceived), or they increase your customer's pleasure. They create a repeat need for a product or service among the target market.
2. The market. Your chances of survival are better if you can answer the following questions with a yes: Is there already a market for your product or service? (It's much easier to fill a need than trying to create an entirely new market.) Can your target market afford to buy your products or services? (If they can't afford it, it doesn't matter how great it is, you won't sell any!) Will your target market perceive your product or service as valuable? (If they want it, but don't think it's worth what you're selling it for, you won't make any sales.)
3. Your ability. Do you have the people, the resources and the knowledge to be able to consistently provide your products or services to your target market? Can you maintain a competitive advantage? Do you have enough manpower? Can you purchase the supplies and materials you need over the long run?
Your first step always is to create a solid business plan. Your business plan is more than an essay on "Why I deserve to get funding for my idea" however. Don't spend all the time creating a business plan and then toss it in the bottom drawer of your desk. Your business plan should be a living, breathing roadmap that helps you make sure you're on course and reaching the goals that you set for your business.
The second step to business survival is getting enough financing. Although the term "bootstrap entrepreneur" describes most small business owners, having enough capital to be able to keep your business afloat is vital to your survival.
When you're creating your financial analysis of your business, make sure you're being realistic about costs and expenditures, so that you give yourself the cushion you need to succeed.
If finding financing is a problem, either because you don't have enough credit or equity, or there are other problems, take the time to look into the resources that are available in your community. There are a wide variety of grants and loans (including microloans) for entrepreneurs, if you know where to look.
Some great resources will be:
-The Small Business Administration
-Local Small Business Development Centers
-Women's Organizations
-Local University or Community College
-Chamber of Commerce
-SCORE (The Association for Retired Executives)
-Nonprofit organizations that work on economic development in your area
Use other successful business models as a guide. When you're getting started, look around. What businesses are successful? Why? What is it they're doing that is working? What attributes do you admire, and why? You stand a better chance of succeeding if you're modeling someone who is already successful.
Find a mentor. Most entrepreneurs have great skills and abilities, but no one does everything well. You probably already know what your strengths and weaknesses are. (If not, there are many resources and tools that can help you figure it out!) Rather than ignoring your weaknesses, find a mentor who can help you either build your skills in your weaker areas, or offer advice for getting what you need.
If you take the time to plan to succeed, you could be creating a legacy that will be enjoyed by future generations, and that other entrepreneurs will look at as a model for building their own businesses.
The Marketing Plan and the Four P's
The Marketing Plan and the Four P's The Marketing Plan section of the business plan demonstrates how a company will penetrate the market with its products and services. The Marketing Plan should include "the four P's" - Product, Promotions, Price, and Place.
Products and/or Services
The first "P" stands for Product, but includes all products and services that the company offers. This section of the business plan should detail all the features of the products and services, how they work, their unique/proprietary attributes, etc. For products that are patented and/or technical in nature, drawings and backup materials should be presented in the Appendix.
Most growing companies offer certain products and services today but expect to offer more in the future. It is important to mention both current and future products/services here, but to focus primarily on the short-to-intermediate term horizon.
Promotions
Promotions include each of the activities that induce a customer to buy the company's products and services. Promotional activities could include advertising, public relations (PR), free samples, discounts, direct mail, telemarketing, partnerships, etc.
This section of the business plan discusses which promotions will be used and how they will be used. For instance, if partnerships will be used to secure new customers, the plan must explain which companies are partners, how they will be able to provide new customers, how the partnership will work (from operational/ financial standpoints), etc.
This section must be as specific as possible, particularly as it relates to discussing future promotions. To say that a company is going to generate PR in trade magazines is simply too vague. Rather, the plan must explain the type of article/feature that may be written about the firm and why, which specific trade journals that will be targeted and/or the projected publication dates.
In discussing how the company will promote itself, it is important to discuss how the company will position itself. This positioning statement details the attributes that customers will assign to the company, its products and services. The choice of promotional activities must support this positioning. For example, discounts might not be consistent with a desire to be considered an upscale brand.
Price
This section of the plan should detail the price point(s) at which the company's products and services will be sold. If the products/ services are sold as bundles, these should be detailed in this section. Rationale for the pricing should be given when applicable (e.g., why the company has chosen an initiation fee plus monthly membership fees versus a one-time lifetime membership fee).
Place
The final "P" refers to "Place" or "Distribution" and explains how a company's products and/or services will be delivered to customers. This section is crucial because if customers cannot access products and services, they cannot purchase them.
This section is especially critical for high-growth, capital-constrained companies. Attaining profit-effective distribution channels is often the most vexing challenge for these businesses. Examples of distribution methods include retail locations, website, distributors, wholesalers, direct mail catalogs, etc.
Many companies have multiple distribution methods to deliver their products and services to customers and each should be detailed here.
Detailing the "the four P's" in the marketing plan is critical in proving to investors that your company will be able to efficiently and effectively penetrate its market.
Products and/or Services
The first "P" stands for Product, but includes all products and services that the company offers. This section of the business plan should detail all the features of the products and services, how they work, their unique/proprietary attributes, etc. For products that are patented and/or technical in nature, drawings and backup materials should be presented in the Appendix.
Most growing companies offer certain products and services today but expect to offer more in the future. It is important to mention both current and future products/services here, but to focus primarily on the short-to-intermediate term horizon.
Promotions
Promotions include each of the activities that induce a customer to buy the company's products and services. Promotional activities could include advertising, public relations (PR), free samples, discounts, direct mail, telemarketing, partnerships, etc.
This section of the business plan discusses which promotions will be used and how they will be used. For instance, if partnerships will be used to secure new customers, the plan must explain which companies are partners, how they will be able to provide new customers, how the partnership will work (from operational/ financial standpoints), etc.
This section must be as specific as possible, particularly as it relates to discussing future promotions. To say that a company is going to generate PR in trade magazines is simply too vague. Rather, the plan must explain the type of article/feature that may be written about the firm and why, which specific trade journals that will be targeted and/or the projected publication dates.
In discussing how the company will promote itself, it is important to discuss how the company will position itself. This positioning statement details the attributes that customers will assign to the company, its products and services. The choice of promotional activities must support this positioning. For example, discounts might not be consistent with a desire to be considered an upscale brand.
Price
This section of the plan should detail the price point(s) at which the company's products and services will be sold. If the products/ services are sold as bundles, these should be detailed in this section. Rationale for the pricing should be given when applicable (e.g., why the company has chosen an initiation fee plus monthly membership fees versus a one-time lifetime membership fee).
Place
The final "P" refers to "Place" or "Distribution" and explains how a company's products and/or services will be delivered to customers. This section is crucial because if customers cannot access products and services, they cannot purchase them.
This section is especially critical for high-growth, capital-constrained companies. Attaining profit-effective distribution channels is often the most vexing challenge for these businesses. Examples of distribution methods include retail locations, website, distributors, wholesalers, direct mail catalogs, etc.
Many companies have multiple distribution methods to deliver their products and services to customers and each should be detailed here.
Detailing the "the four P's" in the marketing plan is critical in proving to investors that your company will be able to efficiently and effectively penetrate its market.
The Management Team Section of the Business Plan - Don't Just Include Resumes
The Management Team Section of the Business Plan - Don't Just Include Resumes Even the best new concept or existing plan will fail if executed poorly. The Management Team section of the business plan must prove to the investor why the key company personnel are "eminently qualified" to execute on the business model.
The Management Team section should include biographies of key team members and detail their responsibilities. It is important that these biographies are not merely resumes that include the educational backgrounds and previous job titles and responsibilities of the team members. Rather, biographies should highlight the most relevant past positions that the individuals have held and specific successes in each. These successes could include launching and growing new businesses or managing divisions of established companies.
Team member biographies should be tailored to the company's growth stage. For instance, a start-up company should emphasize its management's success launching and growing companies. A more mature company should emphasize how team members have successfully operated within the framework of larger enterprises.
Depending upon the stage of the company, key functional areas may be missing from the team. This is acceptable provided that the plan clearly defines the roles that these individuals will play and identifies the key characteristics of the individuals that will be hired. However, it is generally not favorable if personnel are missing for ultra-critical roles. For example, a plan that is fundamentally a marketing play should not seek financing without a stellar marketing team.
The Management Team section should also include biographies of the company's Advisory Board and/or Board of Directors. While having well-known advisors/board members adds credibility to the business plan, it is highly effective to explain how these advisors will directly impact the company through strategic advice and/or providing conduits to key clients, partners, suppliers, etc.
In summary, the Management Team section of the business plan is an opportunity to prove to investors that your company has the necessary talent to succeed. Rather than waste this opportunity by merely showing employee resumes, which could be included in the Appendix, the section should be used to explain precisely how the team is uniquely qualified to execute the venture in its present state.
As President of www.growthink.com, Dave Lavinsky has helped the company become one of the premier business plan development firms. Since its inception, Growthink has developed over 200 business plans. Growthink clients have collectively raised over $750 million in financing, launched numerous new product and service lines and gained competitive advantage and market share.
The Management Team section should include biographies of key team members and detail their responsibilities. It is important that these biographies are not merely resumes that include the educational backgrounds and previous job titles and responsibilities of the team members. Rather, biographies should highlight the most relevant past positions that the individuals have held and specific successes in each. These successes could include launching and growing new businesses or managing divisions of established companies.
Team member biographies should be tailored to the company's growth stage. For instance, a start-up company should emphasize its management's success launching and growing companies. A more mature company should emphasize how team members have successfully operated within the framework of larger enterprises.
Depending upon the stage of the company, key functional areas may be missing from the team. This is acceptable provided that the plan clearly defines the roles that these individuals will play and identifies the key characteristics of the individuals that will be hired. However, it is generally not favorable if personnel are missing for ultra-critical roles. For example, a plan that is fundamentally a marketing play should not seek financing without a stellar marketing team.
The Management Team section should also include biographies of the company's Advisory Board and/or Board of Directors. While having well-known advisors/board members adds credibility to the business plan, it is highly effective to explain how these advisors will directly impact the company through strategic advice and/or providing conduits to key clients, partners, suppliers, etc.
In summary, the Management Team section of the business plan is an opportunity to prove to investors that your company has the necessary talent to succeed. Rather than waste this opportunity by merely showing employee resumes, which could be included in the Appendix, the section should be used to explain precisely how the team is uniquely qualified to execute the venture in its present state.
As President of www.growthink.com, Dave Lavinsky has helped the company become one of the premier business plan development firms. Since its inception, Growthink has developed over 200 business plans. Growthink clients have collectively raised over $750 million in financing, launched numerous new product and service lines and gained competitive advantage and market share.
The Key to a Successful Business
The Key to a Successful Business Where would a business be without a business plan?
A business plan sets the course for the future of the
business. It gives the business owner or manager a
sense of direction, listing the objectives and goals of
the business from the outset.
Writing a business plan requires a lot of time; a
successful business plan cannot be a rush job. Once
an idea for a business has been developed,
researching the many facets of owning and operating a
business is the next most important step. Your local
county council should be able to assist you with
accessing the required information of a legal nature, as
should your local business enterprise center. The rest
of the research will be up to you! You will need to
research products for your business, at the same time
as researching other enterprises that may be in direct
competition to you. Furthermore, you need to research
the market to determine whether there is a need for
your business product or service.
With the research out of the way, sitting down to write
a business plan requires focus. Your business plan will
become the bible of your business for at least the next
3 to 5 years so it is important to make it clear, concise
and comprehensive. Most enterprises will complete a
SWOT analysis to determine their strengths,
weaknesses, opportunities and threats of the
business. Whilst the business is in infancy,
brainstorming would be the most accurate way of
performing the analysis, as the business would not yet
have customers and profitability would not yet have
been experienced. However, it is very important to
remember that a good business plan is flexible and
can be changed as your business experiences growth.
After completing a SWOT analysis, you will need to
determine your business name if it has not already
been decided (and register it), as well as your vision
and values, your business goals and long term mission
and how you will achieve all of this when the business
is up and running. Writing every thought down
regardless of how minute you feel it is will allow you to
collate everything pertinent to your business for easy
reference in the future. Who knows, the thought or idea
that you have today may well turn into a million dollar
idea in a years time! Maintaining good records and
following a strong business plan is the key to a
successful business!
A business plan sets the course for the future of the
business. It gives the business owner or manager a
sense of direction, listing the objectives and goals of
the business from the outset.
Writing a business plan requires a lot of time; a
successful business plan cannot be a rush job. Once
an idea for a business has been developed,
researching the many facets of owning and operating a
business is the next most important step. Your local
county council should be able to assist you with
accessing the required information of a legal nature, as
should your local business enterprise center. The rest
of the research will be up to you! You will need to
research products for your business, at the same time
as researching other enterprises that may be in direct
competition to you. Furthermore, you need to research
the market to determine whether there is a need for
your business product or service.
With the research out of the way, sitting down to write
a business plan requires focus. Your business plan will
become the bible of your business for at least the next
3 to 5 years so it is important to make it clear, concise
and comprehensive. Most enterprises will complete a
SWOT analysis to determine their strengths,
weaknesses, opportunities and threats of the
business. Whilst the business is in infancy,
brainstorming would be the most accurate way of
performing the analysis, as the business would not yet
have customers and profitability would not yet have
been experienced. However, it is very important to
remember that a good business plan is flexible and
can be changed as your business experiences growth.
After completing a SWOT analysis, you will need to
determine your business name if it has not already
been decided (and register it), as well as your vision
and values, your business goals and long term mission
and how you will achieve all of this when the business
is up and running. Writing every thought down
regardless of how minute you feel it is will allow you to
collate everything pertinent to your business for easy
reference in the future. Who knows, the thought or idea
that you have today may well turn into a million dollar
idea in a years time! Maintaining good records and
following a strong business plan is the key to a
successful business!
The Important Function of Shredders -
The Important Function of Shredders - Information and identity theft are two growing concerns in the world today. Paper shredders and file shredders can prevent the terrible losses that can occur when valuable information pertaining to a person or a business is stolen. Shredders destroy sensitive documents that contain private information that could cause trouble if obtained by the wrong people. Some of the sensitive information often found on paper items includes birth dates, social security numbers, bank account numbers, and business plans or other finance-related items.
Identity theft can have dire consequences. If a thief obtains someone's social security number and birth date, he or she can then find out all kinds of financial information about the person and can use the person's bank account. If this happens, the thief can spend all of the victim's money, and the victim may or may not have a way of recovering the money. Identity thieves can ruin their victim's credit by using the stolen credit cards to run up huge debts.
Corporate espionage is another serious problem involving information theft. More often than one might believe, employees steal secret business documents and sell them to competing companies. If thieves steal a business' financial information, like credit card numbers and bank account numbers, they can spend all of the company's money and possibly never get caught. It is vital to protect personal and professional information from would-be thieves by destroying documents and computer files that contain the information.
Paper shredders work by cutting sheets of paper into many very small pieces, making it difficult for thieves or corporate spies to reassemble the documents and gain private information. Some shredders cut the paper vertically into ribbons, while others cut the paper in a cross cutting motion, making it much harder to reassemble the page. These paper shredders have a number of features and many can provide maximum security.
File shredders permanently erase files from a computer. Most people think that emptying the computer's recycling bin erases any files or programs that were in it, but the truth is that these files can be easily accessed using basic retrieval software. File shredding software ensures that sensitive files containing private information can't be accessed.
Not all types of shredders are used to protect business or personal information. Chip shredders are heavy-duty tools used to break wood, leaves, and other materials down. Once the materials are shredded, they can be used to make mulch or compost.
Shredders are valuable tools in a number of situations. Paper and file shredders provide protection against information theft and chip shredders are valuable landscaping tools.
Identity theft can have dire consequences. If a thief obtains someone's social security number and birth date, he or she can then find out all kinds of financial information about the person and can use the person's bank account. If this happens, the thief can spend all of the victim's money, and the victim may or may not have a way of recovering the money. Identity thieves can ruin their victim's credit by using the stolen credit cards to run up huge debts.
Corporate espionage is another serious problem involving information theft. More often than one might believe, employees steal secret business documents and sell them to competing companies. If thieves steal a business' financial information, like credit card numbers and bank account numbers, they can spend all of the company's money and possibly never get caught. It is vital to protect personal and professional information from would-be thieves by destroying documents and computer files that contain the information.
Paper shredders work by cutting sheets of paper into many very small pieces, making it difficult for thieves or corporate spies to reassemble the documents and gain private information. Some shredders cut the paper vertically into ribbons, while others cut the paper in a cross cutting motion, making it much harder to reassemble the page. These paper shredders have a number of features and many can provide maximum security.
File shredders permanently erase files from a computer. Most people think that emptying the computer's recycling bin erases any files or programs that were in it, but the truth is that these files can be easily accessed using basic retrieval software. File shredding software ensures that sensitive files containing private information can't be accessed.
Not all types of shredders are used to protect business or personal information. Chip shredders are heavy-duty tools used to break wood, leaves, and other materials down. Once the materials are shredded, they can be used to make mulch or compost.
Shredders are valuable tools in a number of situations. Paper and file shredders provide protection against information theft and chip shredders are valuable landscaping tools.
The importance of planning
The importance of planning Are you planning to start a new business? Or are you considering expanding your current business and require a bank loan or investment from outsiders?
If you are going to look for an investment of capital it is quite likely that you will be required to have a business plan. If you are starting a business, despite the work involved, a business plan can prepare you for the obstacles ahead and help ensure your success.
A business plan is something that many small businesses fail to create, however, many business owners are adamant that having a written business plan is one of the keys to their present success. Creating a business plan forces you to contemplate possible obstacles to your business and prepares you to find solutions that will help you to overcome them.
To find investors or get a bank loan, they will want to see that you have the experience or resources to run the business. They will want to see your projected income as well as your suggested repayment plan already laid out. Taking the time to do this is not only important for them, but it gives you a measuring tool to verify if your business is growing properly. You can gage your success on how close to the plan your business has actually performed. Perhaps you'll do worse, or perhaps you'll do better, either way it helps you determine how well your business is getting on.
If you have never seen a business plan before you may be concerned that is is too difficult a proposition for you to manage on your own.
While there are services available where you can hire someone to write a business plan for you, depending on your needs it may be wise to familiarize yourself with a business plan's layout. This will not only help you to provide the necessary information, but may encourage you to try your own hand at it.
There's a free tool at www.bdc.ca which will assist you in creating a business plan. Some of the topics you will be required to explain are your Market, Customer, Competition, Marketing Plan, Research & Development along with financial forecasts. You may consider hiring someone to help you with your financial sheets after completing the written part of the Business Plan.
Your Business Plan will become your guide and silent business partner - indicating where you need to improve and helping you stay one step ahead of your competition. Make it a priority to have this crucial road map for your business.
If you are going to look for an investment of capital it is quite likely that you will be required to have a business plan. If you are starting a business, despite the work involved, a business plan can prepare you for the obstacles ahead and help ensure your success.
A business plan is something that many small businesses fail to create, however, many business owners are adamant that having a written business plan is one of the keys to their present success. Creating a business plan forces you to contemplate possible obstacles to your business and prepares you to find solutions that will help you to overcome them.
To find investors or get a bank loan, they will want to see that you have the experience or resources to run the business. They will want to see your projected income as well as your suggested repayment plan already laid out. Taking the time to do this is not only important for them, but it gives you a measuring tool to verify if your business is growing properly. You can gage your success on how close to the plan your business has actually performed. Perhaps you'll do worse, or perhaps you'll do better, either way it helps you determine how well your business is getting on.
If you have never seen a business plan before you may be concerned that is is too difficult a proposition for you to manage on your own.
While there are services available where you can hire someone to write a business plan for you, depending on your needs it may be wise to familiarize yourself with a business plan's layout. This will not only help you to provide the necessary information, but may encourage you to try your own hand at it.
There's a free tool at www.bdc.ca which will assist you in creating a business plan. Some of the topics you will be required to explain are your Market, Customer, Competition, Marketing Plan, Research & Development along with financial forecasts. You may consider hiring someone to help you with your financial sheets after completing the written part of the Business Plan.
Your Business Plan will become your guide and silent business partner - indicating where you need to improve and helping you stay one step ahead of your competition. Make it a priority to have this crucial road map for your business.
The Ideal Length of Your Business Plan
The Ideal Length of Your Business Plan How long should a business plan be? A business plan needs to be whatever length is required to excite the investor, prove that management truly understands the market, and detail the execution strategy. From surveys of investor needs, Growthink has found that 15 to 25 pages of text is the optimum length in which to accomplish this. Any more and the time-constrained investor will be forced to skim certain sections of the plan, even if they are generally interested, which could lead them to miss essential elements. Any less and the investor will think that the business has not been fully thought through, or will simply not have enough information to make an investment decision.
Many management teams feel that their company is too complex to describe in 15 to 25 pages. While this is sometimes true, the business plan is not meant to tell the whole story. Rather, the company must be "boiled down" into its essential elements. If the investor is interested, there will be plenty of additional time to tell the whole story.
Business plans, like other marketing communications documents, should be visually appealing and easy-to-read. This can be accomplished by using charts and graphics and by formatting the plan for readability. Effectively using these techniques will enable the investor to more quickly and easily understand the company's value proposition within fewer pages.
While the body of the business plan should be 15 to 25 pages, the Appendix can be used for supplemental information. The Appendix should include a full set of financial projections, and as appropriate, technical and/or operational drawings, partnership and/or customer agreements, expanded competitor reviews, and lists of key customers among others.
If the Appendix is long, a divider should be used to separate it from the body of the plan, or a separate Appendix document should be prepared. These techniques ensure that the investor is not handed a thick business plan, which will make them queasy before even opening it up.
To summarize, the goal of the business plan is to create interest - not to have an investor write you a check. In creating interest, the full story of your company need not be told. Rather, the plan should include the essential elements regarding why an investor should invest and spend more time examining the business opportunity. The shorter length does not mean that your business plan should take less time to prepare. Rather, it will take more time. As Mark Twain once said, "If I had more time, I would write a shorter story." Likewise, condensing your business plan to a concise, compelling document is challenging and time consuming. Fortunately the rewards are significant.
Many management teams feel that their company is too complex to describe in 15 to 25 pages. While this is sometimes true, the business plan is not meant to tell the whole story. Rather, the company must be "boiled down" into its essential elements. If the investor is interested, there will be plenty of additional time to tell the whole story.
Business plans, like other marketing communications documents, should be visually appealing and easy-to-read. This can be accomplished by using charts and graphics and by formatting the plan for readability. Effectively using these techniques will enable the investor to more quickly and easily understand the company's value proposition within fewer pages.
While the body of the business plan should be 15 to 25 pages, the Appendix can be used for supplemental information. The Appendix should include a full set of financial projections, and as appropriate, technical and/or operational drawings, partnership and/or customer agreements, expanded competitor reviews, and lists of key customers among others.
If the Appendix is long, a divider should be used to separate it from the body of the plan, or a separate Appendix document should be prepared. These techniques ensure that the investor is not handed a thick business plan, which will make them queasy before even opening it up.
To summarize, the goal of the business plan is to create interest - not to have an investor write you a check. In creating interest, the full story of your company need not be told. Rather, the plan should include the essential elements regarding why an investor should invest and spend more time examining the business opportunity. The shorter length does not mean that your business plan should take less time to prepare. Rather, it will take more time. As Mark Twain once said, "If I had more time, I would write a shorter story." Likewise, condensing your business plan to a concise, compelling document is challenging and time consuming. Fortunately the rewards are significant.
The Crucial Function of Computer File Shredders -
The Crucial Function of Computer File Shredders - An unpleasant aspect of modern life is the fact that thieves can steal files from computers. Personal emails, business plans, private documents, trade secrets, and online histories can all be devastating if they fall into the wrong hands. It is a good idea for people or businesses to have a type of file shredding software that keeps thieves and hackers from being able to obtain this type of information. File shredders are available for all major computer platforms, including Microsoft Windows, Apple, and Linux. File shredders are usually very reasonably priced; most cost under $30, and some are even free.
Many people mistakenly think that computer files can be easily deleted from the computer's hard drive. They believe that a file is permanently gone once it is put in the trash or recycling bin and the bin is emptied, but the truth is that the files are still on the computer; they are just slightly more difficult to access. Recovery software is available that can bring back previously deleted files. People must use special software to permanently remove files for the computer's hard drive.
There are many reasons to use file shredders. They can erase confidential information so that others will not be able to view it. File shredders can delete the entire hard drive, including all files, folders, and previously deleted material. File shredders can also delete emails and all history of online activity.
People may need to regularly delete sensitive material from their computers. Doctors, lawyers, and psychologists need to be especially careful about maintaining their clients' confidentiality. Businesspeople need to keep certain trade secrets and business plans secret from their competitors. Also, any financial records, credit card numbers, and bank account information should be protected as well. File shredders can be easily used to permanently delete all of this material. With most file shredders, all it takes is a simple drag and click to permanently remove files.
It is a good idea to erase the entire hard drive of a computer before disposing of it. If another person obtains the computer, they can access anything that the previous owner had on it if the hard drive is not erased. Financial records, credit card numbers, personal information, and histories of website visits will all be out in the open for the new owner to view. File shredders can prevent this from happening.
File shredders are valuable for all computer users. Anyone who ever purchased anything over the Internet, written a personal letter to someone, or stored confidential business information on their computer would be well advised to use a file shredder.
Many people mistakenly think that computer files can be easily deleted from the computer's hard drive. They believe that a file is permanently gone once it is put in the trash or recycling bin and the bin is emptied, but the truth is that the files are still on the computer; they are just slightly more difficult to access. Recovery software is available that can bring back previously deleted files. People must use special software to permanently remove files for the computer's hard drive.
There are many reasons to use file shredders. They can erase confidential information so that others will not be able to view it. File shredders can delete the entire hard drive, including all files, folders, and previously deleted material. File shredders can also delete emails and all history of online activity.
People may need to regularly delete sensitive material from their computers. Doctors, lawyers, and psychologists need to be especially careful about maintaining their clients' confidentiality. Businesspeople need to keep certain trade secrets and business plans secret from their competitors. Also, any financial records, credit card numbers, and bank account information should be protected as well. File shredders can be easily used to permanently delete all of this material. With most file shredders, all it takes is a simple drag and click to permanently remove files.
It is a good idea to erase the entire hard drive of a computer before disposing of it. If another person obtains the computer, they can access anything that the previous owner had on it if the hard drive is not erased. Financial records, credit card numbers, personal information, and histories of website visits will all be out in the open for the new owner to view. File shredders can prevent this from happening.
File shredders are valuable for all computer users. Anyone who ever purchased anything over the Internet, written a personal letter to someone, or stored confidential business information on their computer would be well advised to use a file shredder.
Take Guaranteed ticket to success today !
Take Guaranteed ticket to success today ! Take guaranteed ticket to success today
Startup Advice: Advice from Experts to Start your own Business
Startup Advice: Advice from Experts to Start your own Business
Most entrepreneurs get paranoid over the idea of starting a business. With so many federal, state, and, local laws governing any business, it becomes crucial to make an informed decision about the venture. Here are a few steps worth considering before your business takes off in full swing
Most of us get paranoid over the idea of starting a business. With so many federal, state, and, local laws governing any business, it becomes crucial to make an informed decision about the venture. Gathering all the necessary information for a business setup could be a time-consuming, and an exhaustive process. Here are a few steps worth considering before your business takes off in full swing.
Initial capital investment:
The very foundation of your business rests on the initial capital amount you invest in it. Dearth of funds initially could spell serious trouble for you in future. So, whether it's an online or an offline business venture, make sure that you're not low on the initial capital to be invested.
These days, local banks have opened their doors for you to get loans for low budget business ventures. As long as you have a healthy credit score, getting a small loan is really simple. Just keep in mind that you don't go overboard on your initial business expenses. Watch your financial moves carefully. Once your business takes off well and gets you a huge profit, you could consider taking another loan to expand your business
Experience in managing the business
Lack of experience is a major put off for most people contemplating a business venture. This major deterrent as far as starting a business is concerned.
Expert business plan:
It is imperative to have concrete business guidelines. Most often, it's observed that, home-based and other small-scale businesses fair badly due to a lack of a business "blue-print". Such businesses suffer heavy monetary losses. Without a concrete business proposal, almost 70% of the businesses wind up within a year of being established. Therefore, a rough draft of the business plan taking into account all the minute details are necessary for any business venture. The business plan should explicitly define the target audience for your products. It should also present a detailed description of the average cost per product and your expected profit on each product. Besides, it should also portray the desired break-even point and your expected income from the business. Thus, for a smooth sailing business, it's extremely important that your business plan defines the ways of converting your business into a cash generating system.
Take valuable guidance from a business mentor:
http://www.startup-advice.com/Vending-startup.html
http://www.startup-advice.com/Day-Care-startup.html
http://www.startup-advice.com/Laundromat-startup.html
http://www.startup-advice.com/SBA-startup.htm
Don't hesitate to learn from the experiences of your most admired business mentor. They would show you the right way to expand your small-scale business into a vast business empire. Never miss out on an opportunity to gather those pearls of wisdom from an established businessman. Most business books also talk about the ways to a successful business enterprise is only by learning from the experiences of seasoned business stalwarts. So, pick up all the nuances for a successful business from your very own business mentor. Keeping in mind all the above-mentioned factors you can ensure a long life for your start up business enterprise. We wish you luck for your forthcoming business venture.
For startup advice and guidance please visit:http://www.startup-advice.com
Restaurant Business Plan Software Considerations
Restaurant Business Plan Software Considerations Whether you are an entrepreneur looking to start your first restaurant, or you have been working in the service industry for a long time, restaurant business plan software can help you create a streamlined business plan that will improve your chances of funding. Here are few things to keep in mind when comparing various packages.
Your needs - Various business plan software packages are geared toward different sizes of restaurant business and different levels of funding needs. Make sure the software does what you need it to do. Don't go overboard on a program that offers more than you need.
Feedback - Make sure to get in touch with other people who have used the software before and get their feedback. The more reputable restaurant business plan software vendors will provide testimonials and contact information of previous customers. Make sure to compare. Keep an eye out for positive comments about ease of use.
If you have been in the restaurant business already, you probably have a number of contacts you can network with for information. Ask other restaurant owners you trust if there was a software program they used or have heard good things about. Word of mouth recommendations can often provide valuable leads.
Support - Make certain your software vendor offers full support for their programs. Many top vendors offer 24/7 online and toll free support for their programs. When weighing benefits, this is an important factor to take into consideration. You want to be assured you can get the software to work.
Cost - Once you've narrowed your choices down by the above benefits, it is time to consider costs. Check different vendors, as there can often be a large difference in prices between vendors for the same title. Make certain to factor in shipping and handling costs and delivery time of your restaurant business plan software when comparing prices.
Once you've chosen and installed your software, it's time to get to work creating the business plan for your restaurant. If you have any trouble, be sure to get in touch with the vendor's support as soon as possible. Good luck with your new business venture!
Your needs - Various business plan software packages are geared toward different sizes of restaurant business and different levels of funding needs. Make sure the software does what you need it to do. Don't go overboard on a program that offers more than you need.
Feedback - Make sure to get in touch with other people who have used the software before and get their feedback. The more reputable restaurant business plan software vendors will provide testimonials and contact information of previous customers. Make sure to compare. Keep an eye out for positive comments about ease of use.
If you have been in the restaurant business already, you probably have a number of contacts you can network with for information. Ask other restaurant owners you trust if there was a software program they used or have heard good things about. Word of mouth recommendations can often provide valuable leads.
Support - Make certain your software vendor offers full support for their programs. Many top vendors offer 24/7 online and toll free support for their programs. When weighing benefits, this is an important factor to take into consideration. You want to be assured you can get the software to work.
Cost - Once you've narrowed your choices down by the above benefits, it is time to consider costs. Check different vendors, as there can often be a large difference in prices between vendors for the same title. Make certain to factor in shipping and handling costs and delivery time of your restaurant business plan software when comparing prices.
Once you've chosen and installed your software, it's time to get to work creating the business plan for your restaurant. If you have any trouble, be sure to get in touch with the vendor's support as soon as possible. Good luck with your new business venture!
Realism vs. Optimism in the Business Plan
Realism vs. Optimism in the Business Plan The most important function of a business plan is to create interest among investors so that they write a check. In achieving this goal, business plan writers are often challenged by determining the proper level of optimism in their plan. That is, they must create a compelling story to investors while maintaining credibility.
Optimism shows investors that a company is confident about the market opportunity, its ability to execute on the opportunity, etc. Over-optimism, however, leads investors to believe that the management team does not fully understand the opportunity or the tough road ahead. As such, business plans must be sure to limit over-optimism and show investors they are realistic and credible.
Realism, the opposite of over-optimism, should be used in business plans to portray sobriety and credibility to investors. Realism should manifest itself in management team bios that tell the actual accomplishments of managers, rather than fluff. It should manifest itself in credible market forecasts and sober assumptions of the company's growth.
While business plans must excite investors so they take action, if they are too optimistic, investors will discount their merit. Conversely, if they are too sober, investors may not feel they will get an adequate return on their investment. As such, business plans should present a compelling, optimistic picture, but continuously refer to hard facts and realistic assumptions to build credibility and genuine excitement
Optimism shows investors that a company is confident about the market opportunity, its ability to execute on the opportunity, etc. Over-optimism, however, leads investors to believe that the management team does not fully understand the opportunity or the tough road ahead. As such, business plans must be sure to limit over-optimism and show investors they are realistic and credible.
Realism, the opposite of over-optimism, should be used in business plans to portray sobriety and credibility to investors. Realism should manifest itself in management team bios that tell the actual accomplishments of managers, rather than fluff. It should manifest itself in credible market forecasts and sober assumptions of the company's growth.
While business plans must excite investors so they take action, if they are too optimistic, investors will discount their merit. Conversely, if they are too sober, investors may not feel they will get an adequate return on their investment. As such, business plans should present a compelling, optimistic picture, but continuously refer to hard facts and realistic assumptions to build credibility and genuine excitement
Raising Capital for Your Business - How Long Does it Take?
Raising Capital for Your Business - How Long Does it Take? Most companies vastly underestimate the time commitment necessary to successfully complete a financing. In actuality, a company seeking financing needs to budget between 500 to 1000 work-hours to the capital-raising process, spread out over a 6-9 month time period.
The key processes in the capital-raising process include 1) perfecting the business plan, offering memorandum, and other company due diligence materials, 2) developing a comprehensive, targeted prospective investor list, 3) contacting this list and responding to investor due diligence requests, and 4) negotiating the transaction.
Completing the business plan typically requires at least 200 hours of work. This time is dedicated to conducting the market research to validate the opportunity, developing a comprehensive financial model, determining the most effective way to lay out the business strategy, and actually writing and proofing the business plan.
The next step, developing a comprehensive, targeted prospective investor list is also very time consuming. There are thousands of potential investors, each of which has very different tastes regarding the types of ventures that interest them. Some invest by market sector (e.g., healthcare vs. telecommunications), stage (seed stage vs. later stage), geography, or a combination of these. Many hours must be dedicated to determine which investors are the right fit for your venture. This process involves creating a master investor list, visiting each investor's website to view investment criteria and past investments, and determining who is the right contact at the firm.
To see how easily the time adds up, consider that only about 25% of prospective investors who show an initial interest in a transaction actually progress to detailed company due diligence. Only about 10% of this 25% actually progress to a bonafide offer of funds, of which only 25% of these actually result in an investment transaction. So completing a financing transaction requires, on average, contacting approximately 160 pre-qualified prospective investors.
The due diligence process, where investors scrutinize the investment, can also be very time consuming for the company. Investors often request many documents, some of which can be easily retrieved from files (e.g., prior tax returns), while others may take more time to prepare (e.g., additional market analysis, customer lists with past purchases, contact information, etc.). Finally, negotiating a transaction can take a significant amount of time depending upon the complexity of the transaction and number of parties involved.
Too many companies fail to raise capital since they are unaware of the significant time requirements to do so. Those firms who understand these requirements and budget accordingly are the ones most likely to persevere and end up with the capital they need.
The key processes in the capital-raising process include 1) perfecting the business plan, offering memorandum, and other company due diligence materials, 2) developing a comprehensive, targeted prospective investor list, 3) contacting this list and responding to investor due diligence requests, and 4) negotiating the transaction.
Completing the business plan typically requires at least 200 hours of work. This time is dedicated to conducting the market research to validate the opportunity, developing a comprehensive financial model, determining the most effective way to lay out the business strategy, and actually writing and proofing the business plan.
The next step, developing a comprehensive, targeted prospective investor list is also very time consuming. There are thousands of potential investors, each of which has very different tastes regarding the types of ventures that interest them. Some invest by market sector (e.g., healthcare vs. telecommunications), stage (seed stage vs. later stage), geography, or a combination of these. Many hours must be dedicated to determine which investors are the right fit for your venture. This process involves creating a master investor list, visiting each investor's website to view investment criteria and past investments, and determining who is the right contact at the firm.
To see how easily the time adds up, consider that only about 25% of prospective investors who show an initial interest in a transaction actually progress to detailed company due diligence. Only about 10% of this 25% actually progress to a bonafide offer of funds, of which only 25% of these actually result in an investment transaction. So completing a financing transaction requires, on average, contacting approximately 160 pre-qualified prospective investors.
The due diligence process, where investors scrutinize the investment, can also be very time consuming for the company. Investors often request many documents, some of which can be easily retrieved from files (e.g., prior tax returns), while others may take more time to prepare (e.g., additional market analysis, customer lists with past purchases, contact information, etc.). Finally, negotiating a transaction can take a significant amount of time depending upon the complexity of the transaction and number of parties involved.
Too many companies fail to raise capital since they are unaware of the significant time requirements to do so. Those firms who understand these requirements and budget accordingly are the ones most likely to persevere and end up with the capital they need.
Preparing to "get Started" in your business
Preparing to "get Started" in your business www.motivatedentrepreneur.com
Starting a New Business
Preparing to "Get Started" in your new business
By Ryan Hoback, Motivated Entrepreneur Incubation & Consulting
The biggest problem I had in "Getting Started" on making my idea into a practical business reality was my own fear. Whether it was fear of the unknown, fear of failure, or some other unknown fear I possessed, it was keeping me from reaching my potential. What I learned through experience, and to quote FDR, "The only thing to fear in starting your business, is your own fear itself".
With proper research, planning and delegation of responsibility, there is no reason your idea, service, or product cannot succeed. In your pursuit towards fulfilling the goals you have laid forth, you must stay focused on the management of your daily routine; however you should always be thinking toward the future. Remain creative in your approach towards using conventional tools, methods, and processes that are needed to succeed in business. In today's society, we have unparallel access to all the necessary resources and tools you would ever need to educate yourself on various business subjects.
The question becomes, how do I access the vast amount of resources that are available in the most productively efficient manner? The short answer is; visit a consulting firm which offers a step by step guide to starting your business. The Motivated Entrepreneur is a full service consulting firm that offers a wide range of services that vary from simple incorporation consultation packages at very economical prices, to more complex detailed full business packages which include business plan preparation, along with marketing, public relations, advertising, and financial services.
As far as information is concerned, there are numerous places to access business tools and information on the World Wide Web. As mentioned above The Motivated Entrepreneur is a great online source of business information. However, the best source on the internet to supply you with the documented information you are looking for is the Small Business Administration website, SBA.gov. No matter what route you choose to take, whether it is through business consultation or solely through your own hard work and ingenuity, you should always review the government information provided on their website to make sure you are heading in the right direction.
The next step is to start organizing your information and material so that you can develop a clear direction and begin to integrate this direction into your business plan & organizational structure. The first step is to develop a rough business plan, a rough business plan is necessary for you to verbalize your thoughts into a visual medium. This will allow you to gain an added perspective for use as critique on your own thoughts; it is a great aid to helping establish the type of legal form of organization that will best suit your structure of business from a tax perspective.
When approaching you rough business plan, you should break it down into sections. Below is a simple guideline that can be used to conceptualize your plan.
Introduction
- Give a detailed description of the business and its goals.
- List the skills and experience you bring to the business.
- Discuss the advantages you and your business have over your competitors.
Marketing
- Discuss the products/services offered; identify the customer demand for your product/service.
- Identify your market, its size and locations.
Financial Management
- Develop a monthly operating budget for the first year.
- Develop an expected return on investment and monthly cash flow for the first year.
Operations
- Explain how the business will be managed on a day to day basis.
- Discuss hiring and personnel procedures.
- Account for the equipment necessary to produce your products or services.
- Account for production and delivery of products and services.
Concluding Statement
- Summarize your business goals and objectives and express your commitment to the success of your business
Ok, you have your rough draft business plan together and you are interested in incorporating! Here's the next step... research, research, research! As I mentioned in the beginning of this article, in today's society our access to the enormous amount of information that exists gives us a great advantage. It is time to start thinking about your legal structure and the type of organization that will best suit your needs, not just now, but for the successful future you are seeking. I have listed below some information to consider when you begin thinking about incorporation. Another option is to use a full service consulting firm who can give you advice from different perspectives, such as legal and tax implications, as well as expansion management.
When organizing a new business, one of the most important decisions to be made is choosing the structure of a business. Factors influencing your decision about your business organization include:
Legal restrictions
Liabilities assumed
Type of business operation
Earnings distribution
Capital needs
The easiest form of incorporation is the Sole Proprietorship. It also is the least expensive and has the least barriers to incorporation. The majority of small businesses start out as sole proprietorships; sole proprietors own all assets and profits of the company. The business is easy to dissolve, if desired, which can also be a benefit. The downside, is that that sole proprietors have unlimited liability and are legally responsible for all debts against the business. In addition, they may be at a disadvantage in raising funds and are often limited to using funds from personal savings or consumer loans.
Another very popular form of incorporating is the Partnership. A partnership is easy to organize but must have an agreement. In a partnership, the partners have unlimited liability; however they receive all the income from the business. With more than one partner, the ability to raise funds is increased, but since decisions are shared disagreements can occur.
The last form of legal structure is the corporation. The corporation is considered by law to be a unique entity separate from those who own it. A business may incorporate without an attorney, but advice is highly recommended. The corporate structure is usually the most complex and more costly to organize than the other two business formations. Control depends on stock ownership. Persons with the largest stock ownership, not the total number of shareholders, control the corporation. Shareholders have limited liability for the corporation's debt's or judgments against them.
The process of incorporation requires more time and money than other forms of organization and corporations are monitored by federal, state and some local agencies, and as a result may have more paperwork to comply with regulations. There are different structures that may be best suited for your needs, such as the C-corporation, Subchapter S-corporation or Limited Liability Corporations. You should seek professional consulting advice before deciding to choose which form of corporation is most applicable to your business.
Copyright 2004-05 by www.motivatedentrepreneur.com
Starting a New Business
Preparing to "Get Started" in your new business
By Ryan Hoback, Motivated Entrepreneur Incubation & Consulting
The biggest problem I had in "Getting Started" on making my idea into a practical business reality was my own fear. Whether it was fear of the unknown, fear of failure, or some other unknown fear I possessed, it was keeping me from reaching my potential. What I learned through experience, and to quote FDR, "The only thing to fear in starting your business, is your own fear itself".
With proper research, planning and delegation of responsibility, there is no reason your idea, service, or product cannot succeed. In your pursuit towards fulfilling the goals you have laid forth, you must stay focused on the management of your daily routine; however you should always be thinking toward the future. Remain creative in your approach towards using conventional tools, methods, and processes that are needed to succeed in business. In today's society, we have unparallel access to all the necessary resources and tools you would ever need to educate yourself on various business subjects.
The question becomes, how do I access the vast amount of resources that are available in the most productively efficient manner? The short answer is; visit a consulting firm which offers a step by step guide to starting your business. The Motivated Entrepreneur is a full service consulting firm that offers a wide range of services that vary from simple incorporation consultation packages at very economical prices, to more complex detailed full business packages which include business plan preparation, along with marketing, public relations, advertising, and financial services.
As far as information is concerned, there are numerous places to access business tools and information on the World Wide Web. As mentioned above The Motivated Entrepreneur is a great online source of business information. However, the best source on the internet to supply you with the documented information you are looking for is the Small Business Administration website, SBA.gov. No matter what route you choose to take, whether it is through business consultation or solely through your own hard work and ingenuity, you should always review the government information provided on their website to make sure you are heading in the right direction.
The next step is to start organizing your information and material so that you can develop a clear direction and begin to integrate this direction into your business plan & organizational structure. The first step is to develop a rough business plan, a rough business plan is necessary for you to verbalize your thoughts into a visual medium. This will allow you to gain an added perspective for use as critique on your own thoughts; it is a great aid to helping establish the type of legal form of organization that will best suit your structure of business from a tax perspective.
When approaching you rough business plan, you should break it down into sections. Below is a simple guideline that can be used to conceptualize your plan.
Introduction
- Give a detailed description of the business and its goals.
- List the skills and experience you bring to the business.
- Discuss the advantages you and your business have over your competitors.
Marketing
- Discuss the products/services offered; identify the customer demand for your product/service.
- Identify your market, its size and locations.
Financial Management
- Develop a monthly operating budget for the first year.
- Develop an expected return on investment and monthly cash flow for the first year.
Operations
- Explain how the business will be managed on a day to day basis.
- Discuss hiring and personnel procedures.
- Account for the equipment necessary to produce your products or services.
- Account for production and delivery of products and services.
Concluding Statement
- Summarize your business goals and objectives and express your commitment to the success of your business
Ok, you have your rough draft business plan together and you are interested in incorporating! Here's the next step... research, research, research! As I mentioned in the beginning of this article, in today's society our access to the enormous amount of information that exists gives us a great advantage. It is time to start thinking about your legal structure and the type of organization that will best suit your needs, not just now, but for the successful future you are seeking. I have listed below some information to consider when you begin thinking about incorporation. Another option is to use a full service consulting firm who can give you advice from different perspectives, such as legal and tax implications, as well as expansion management.
When organizing a new business, one of the most important decisions to be made is choosing the structure of a business. Factors influencing your decision about your business organization include:
Legal restrictions
Liabilities assumed
Type of business operation
Earnings distribution
Capital needs
The easiest form of incorporation is the Sole Proprietorship. It also is the least expensive and has the least barriers to incorporation. The majority of small businesses start out as sole proprietorships; sole proprietors own all assets and profits of the company. The business is easy to dissolve, if desired, which can also be a benefit. The downside, is that that sole proprietors have unlimited liability and are legally responsible for all debts against the business. In addition, they may be at a disadvantage in raising funds and are often limited to using funds from personal savings or consumer loans.
Another very popular form of incorporating is the Partnership. A partnership is easy to organize but must have an agreement. In a partnership, the partners have unlimited liability; however they receive all the income from the business. With more than one partner, the ability to raise funds is increased, but since decisions are shared disagreements can occur.
The last form of legal structure is the corporation. The corporation is considered by law to be a unique entity separate from those who own it. A business may incorporate without an attorney, but advice is highly recommended. The corporate structure is usually the most complex and more costly to organize than the other two business formations. Control depends on stock ownership. Persons with the largest stock ownership, not the total number of shareholders, control the corporation. Shareholders have limited liability for the corporation's debt's or judgments against them.
The process of incorporation requires more time and money than other forms of organization and corporations are monitored by federal, state and some local agencies, and as a result may have more paperwork to comply with regulations. There are different structures that may be best suited for your needs, such as the C-corporation, Subchapter S-corporation or Limited Liability Corporations. You should seek professional consulting advice before deciding to choose which form of corporation is most applicable to your business.
Copyright 2004-05 by www.motivatedentrepreneur.com
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